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Nu Holdings Ltd. (NU) operating KPIs

NUNYSEFinance ServicesFiscal year ends December 31
Financials through fiscal 2025, year ended Dec 31, 2025Last filing: 20-F on Apr 8, 2026Score 7/30
$11.61−0.44 (-3.65%)

Close on Oct 30, 2026Market cap $56.37BP/E 19.9Yield –

Nu marketing — Branding, Advertising & Customer Acquisition ($M)

Historical_Data_2Q26.xlsx

Latest, Q2 2026
-92.2
Period ended Jun 30, 2026
Change on a year earlier
+57.3%
-58.6 in Q2 2025
History
26 quarters
Since Q1 2020
Sources
1
Nu Holdings Historical Data 2Q26 (filed 2026-08-13)

Quarterly history

Hover a value to see the sentence it was read from; calculated values show their formula

PeriodEndedMarketing — Branding, Advertising & Customer Acquisition ($M)Year on yearSource
Q2 2026Jun 30, 2026-92.2+57.3%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q1 2026Mar 31, 2026-53+44.8%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q4 2025Dec 31, 2025-114+150.6%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q3 2025Sep 30, 2025-62.4-32.8%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q2 2025Jun 30, 2025-58.6+48.4%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q1 2025Mar 31, 2025-36.6-6.2%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q4 2024Dec 31, 2024-45.3–Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q3 2024Sep 30, 2024-92.8+134.9%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q2 2024Jun 30, 2024-39.5+39.1%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q1 2024Mar 31, 2024-39+188.9%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q4 2023Dec 31, 20230-100.0%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q3 2023Sep 30, 2023-39.5+17.6%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q2 2023Jun 30, 2023-28.4-11.8%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q1 2023Mar 31, 2023-13.5-44.2%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q4 2022Dec 31, 2022-46.2+45.3%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗
Q3 2022Sep 30, 2022-33.6+44.8%Nu Holdings Historical Data 2Q26 (filed 2026-08-13) ↗

Cite this data

StockData. (2026). Nu Marketing — Branding, Advertising & Customer Acquisition ($M), quarterly Q1 2020–Q2 2026 [Data set]. Compiled from Nu SEC filings and investor materials. https://stockdatahq.com/stocks/nu/kpis/nu_ir_exp_mkt_brand

See every metric in the Nu KPI table. Data updated Oct 29, 2026.