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Expedia Group, Inc.

EXPENasdaqTransportation ServicesFiscal year ends December 31
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Aug 6, 2026Score 17/3010% below fair value
$298.99+13.06 (+4.57%)

Close on Nov 2, 2026Market cap $35.88BP/E 18.6Yield 0.54%

Expedia Trivago Consolidated Return on Advertising Spend by Year

trivago Consolidated Return on Advertising Spend (ROAS) (%)

QuarterlyAnnual

Expedia Trivago Consolidated Return on Advertising Spend: 128.4% in 2025, down 3.7 pts from a year earlier.

Latest, 2025
128.4%
Period ended Dec 31, 2025
Change on a year earlier
-3.7 pts
132.1% in 2024
History
9 years
Since 2017
Sources
7
Documents cited below

Where the 2025 figure comes from

“Global | 118.6 | 110.8 | 7.8 | 128.4% | 132.1% | (3.7) ppts”

Source: Trivago N.V. 6-K (filed 2026-02-03): TRVG 6-K Q4 2025 (exhibit991_q4x2025.htm) ↗

Ratio of Referral Revenue to Advertising Spend (in %)

Annual history

Hover a value to see the sentence it was read from; calculated values show their formula

PeriodEndedtrivago Consolidated Return on Advertising Spend (ROAS) (%)Year on yearSource
2025Dec 31, 2025128.4%-3.7 ptsTrivago N.V. 6-K (filed 2026-02-03): TRVG 6-K Q4 2025 (exhibit991_q4x2025.htm) ↗
2024Dec 31, 2024132.1%-15.5 ptsTrivago N.V. 6-K (filed 2026-02-03): TRVG 6-K Q4 2025 (exhibit991_q4x2025.htm) ↗
2023Dec 31, 2023147.6%-16.8 ptsTrivago N.V. 6-K (filed 2025-02-04): TRVG 6-K Q4 2024 (exhibit991_q4x2024.htm) ↗
2022Dec 31, 2022164.4%+8.1 ptsTrivago N.V. 20-F (filed 2024-03-01): TRVG 20-F FY2023 (trvg-20231231.htm) ↗
2021Dec 31, 2021156.3%-2.6 ptsTrivago N.V. 20-F (filed 2023-03-03): TRVG 20-F FY2022 (trvg-20221231.htm) ↗
2020Dec 31, 2020158.9%+25.3 ptsTrivago N.V. 20-F (filed 2022-03-04): TRVG 20-F FY2021 (trvg-20211231.htm) ↗
2019Dec 31, 2019133.6%+10.8 ptsTrivago N.V. 20-F (filed 2021-03-05): TRVG 20-F FY2020 (trvg-20201231.htm) ↗
2018Dec 31, 2018122.8%+7.5 ptsTrivago N.V. 20-F (filed 2020-03-06): TRVG 20-F FY2019 (trvg-20191231.htm) ↗
2017Dec 31, 2017115.3%–Trivago N.V. 20-F (filed 2020-03-06): TRVG 20-F FY2019 (trvg-20191231.htm) ↗

Breakdown

What makes up trivago Consolidated Return on Advertising Spend

Cite this data

StockData. (2026). Expedia Trivago Consolidated Return on Advertising Spend (%), annual 2017–2025 [Data set]. Compiled from Expedia SEC filings and investor materials. https://stockdatahq.com/stocks/expe/kpis/trvg-roas-total

See every metric in the Expedia KPI table. Data updated Nov 2, 2026.