Expedia Group, Inc.
EXPENasdaqTransportation ServicesFiscal year ends December 31
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Aug 6, 2026Score 17/307% below fair value
$298.99+13.06 (+4.57%)
Close on Nov 2, 2026Market cap $35.88BP/E 18.6Yield 0.54%
Expedia Direct S&M as % of Total Gross Bookings by Quarter
Direct S&M as % of Total Gross Bookings (stated) (%)
Expedia Direct S&M as % of Total Gross Bookings: 6.2% in Q2 2026, down 0.1 pts from a year earlier.
Latest, Q2 2026
6.2%
Period ended Jun 30, 2026
Change on a year earlier
-0.1 pts
6.3% in Q2 2025
History
10 quarters
Since Q1 2024
Sources
2
Documents cited below
Where the Q2 2026 figure comes from
“% Gross Bookings | 5.6% | 6.3% | 6.4% | 6.3% | 5.2% | 6.2% | (7) bps”
Source: Expedia Group Earnings release (Form 8-K), filed 2026-08-05 ↗
Quarterly history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | Direct S&M as % of Total Gross Bookings (stated) (%) | Year on year | Source |
|---|---|---|---|---|
| Q2 2026 | Jun 30, 2026 | 6.2% | -0.1 pts | Expedia Group Earnings release (Form 8-K), filed 2026-08-05 ↗ |
| Q1 2026 | Mar 31, 2026 | 5.2% | -0.4 pts | Expedia Group Earnings release (Form 8-K), filed 2026-08-05 ↗ |
| Q4 2025 | Dec 31, 2025 | 6.3% | 0.0 pts | Expedia Group Earnings release (Form 8-K), filed 2026-08-05 ↗ |
| Q3 2025 | Sep 30, 2025 | 6.4% | -0.3 pts | Expedia Group Earnings release (Form 8-K), filed 2026-08-05 ↗ |
| Q2 2025 | Jun 30, 2025 | 6.3% | +0.1 pts | Expedia Group Earnings release (Form 8-K), filed 2026-08-05 ↗ |
| Q1 2025 | Mar 31, 2025 | 5.6% | +0.1 pts | Expedia Group Earnings release (Form 8-K), filed 2026-08-05 ↗ |
| Q4 2024 | Dec 31, 2024 | 6.3% | – | Expedia Group Earnings release (Form 8-K), filed 2026-02-12 ↗ |
| Q3 2024 | Sep 30, 2024 | 6.7% | – | Expedia Group Earnings release (Form 8-K), filed 2026-02-12 ↗ |
| Q2 2024 | Jun 30, 2024 | 6.2% | – | Expedia Group Earnings release (Form 8-K), filed 2026-02-12 ↗ |
| Q1 2024 | Mar 31, 2024 | 5.5% | – | Expedia Group Earnings release (Form 8-K), filed 2026-02-12 ↗ |
Cite this data
StockData. (2026). Expedia Direct S&M as % of Total Gross Bookings (%), quarterly Q1 2024–Q2 2026 [Data set]. Compiled from Expedia SEC filings and investor materials. https://stockdatahq.com/stocks/expe/kpis/sm-direct-pct-gb
See every metric in the Expedia KPI table. Data updated Nov 2, 2026.