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Pinterest, Inc. (PINS) operating KPIs

PINSNYSEServices-Computer Programming, Data Processing, Etc.Fiscal year ends December 31
Financials through Q3 FY2026, quarter ended Sep 30, 2026Last filing: 10-Q on Oct 29, 2026Score 11/3044% above fair value
$19.36−0.56 (-2.81%)

Close on Oct 30, 2026Market cap $10.96BP/E 77.4Yield –

Pinterest global effective price of advertisements (eCPM) — YoY change (%)

Year-over-year percentage change in effective price per ad across formats and geographies (-23% YoY in Q2 2026 and Q1 2026, -19% in FY2025, driven by international mix shift)

Latest, 2025
-22.0%
Period ended Dec 31, 2025
Change on a year earlier
-8.0 pts
-14.0% in 2024
History
5 years
Since 2020
Sources
5
Documents cited below

Annual history

Hover a value to see the sentence it was read from; calculated values show their formula

PeriodEndedGlobal effective price of advertisements (eCPM) — YoY change (%)Year on yearSource
2025Dec 31, 2025-22.0%-8.0 ptspins-20251231.htm ↗
2024Dec 31, 2024-14.0%+3.0 ptspins-20241231.htm ↗
2023Dec 31, 2023-17.0%–pins-20231231.htm ↗
2021Dec 31, 202135.0%+18.0 ptspins-20211231.htm ↗
2020Dec 31, 202017.0%–pins-20201231.htm ↗

Cite this data

StockData. (2026). Pinterest Global effective price of advertisements (eCPM) — YoY change (%), annual 2020–2025 [Data set]. Compiled from Pinterest SEC filings and investor materials. https://stockdatahq.com/stocks/pins/kpis/ad-pricing-yoy

See every metric in the Pinterest KPI table. Data updated Oct 25, 2026.