Marriott International Inc
Close on Nov 2, 2026Market cap $108.56BP/E 41.5Yield 0.63%
Marriott International Intangible Assets — Brands by Year
Intangible Assets — Brands ($M)
Marriott International Intangible Assets — Brands: $6,207M in FY2025, up 7.6% from a year earlier.
Where the FY2025 figure comes from
Source: Marriott Form 10-Q (Q2 2026), filed 2026-08-03 ↗
Reported in Form 10-Q / Form 10-K Consolidated Balance Sheets & Note 2 (Liability for Guest Loyalty Program).
Annual history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | Intangible Assets — Brands ($M) | Year on year | Source |
|---|---|---|---|---|
| FY2025 | Dec 31, 2025 | 6,207 | +7.6% | Marriott Form 10-Q (Q2 2026), filed 2026-08-03 ↗ |
| FY2024 | Dec 31, 2024 | 5,770 | -2.3% | Marriott Form 10-Q (Q3 2025), filed 2025-11-04 ↗ |
| FY2023 | Dec 31, 2023 | 5,907 | +1.6% | Marriott Form 10-Q (Q3 2024), filed 2024-11-04 ↗ |
| FY2022 | Dec 31, 2022 | 5,812 | -2.8% | Marriott Form 10-Q (Q3 2023), filed 2023-11-02 ↗ |
| FY2021 | Dec 31, 2021 | 5,979 | -1.3% | Marriott Form 10-Q (Q3 2022), filed 2022-11-03 ↗ |
| FY2020 | Dec 31, 2020 | 6,059 | +1.8% | Marriott Form 10-Q (Q3 2021), filed 2021-11-03 ↗ |
| FY2019 | Dec 31, 2019 | 5,954 | +2.8% | Marriott Form 10-Q (Q3 2020), filed 2020-11-06 ↗ |
| FY2018 | Dec 31, 2018 | 5,790 | -2.2% | Marriott Form 10-K (FY2019), filed 2020-02-27 ↗ |
| FY2017 | Dec 31, 2017 | 5,922 | -9.0% | Marriott Form 10-K (FY2018), filed 2019-03-01 ↗ |
| FY2016 | Dec 31, 2016 | 6,509 | – | Marriott Form 10-K (FY2017), filed 2018-02-15 ↗ |
Cite this data
StockData. (2026). Marriott International Intangible Assets — Brands ($M), annual FY2016–FY2025 [Data set]. Compiled from Marriott International SEC filings and investor materials. https://stockdatahq.com/stocks/mar/kpis/intangible-brands
See every metric in the Marriott International KPI table. Data updated Oct 26, 2026.