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Carvana Co.

CVNANYSERetail-Auto Dealers & Gasoline StationsFiscal year ends December 31
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Oct 28, 2026Score 11/30514% above fair value
$72.00+3.71 (+5.43%)

Close on Nov 2, 2026Market cap $79.23BP/E –Yield –

Carvana Advertising Expense by Quarter

Advertising Expense ($M)

QuarterlyAnnual

Carvana Advertising Expense: $152M in Q3 2026, up 49.0% from a year earlier.

Latest, Q3 2026
152
Period ended Sep 30, 2026
Change on a year earlier
+49.0%
102 in Q3 2025
History
19 quarters
Since Q1 2022
Sources
8
Documents cited below

Where the Q3 2026 figure comes from

Source: Form 10-Q (filed 2026-10-28) ↗

Reported in Form 10-Q / 10-K Segment & MD&A Components of SG&A & IR Supplemental Tables.

Quarterly history

Hover a value to see the sentence it was read from; calculated values show their formula

PeriodEndedAdvertising Expense ($M)Year on yearSource
Q3 2026Sep 30, 2026152+49.0%Form 10-Q (filed 2026-10-28) ↗
Q2 2026Jun 30, 2026121+44.0%Form 10-Q (filed 2026-07-29) ↗
Q1 2026Mar 31, 2026118+63.9%Form 10-Q (filed 2026-04-29) ↗
Q4 2025Dec 31, 2025105+64.1%Form 10-K (filed 2026-02-18) ↗
Q3 2025Sep 30, 2025102+82.1%Form 10-Q (filed 2026-10-28) ↗
Q2 2025Jun 30, 202584+52.7%Form 10-Q (filed 2026-07-29) ↗
Q1 2025Mar 31, 202572+33.3%Form 10-Q (filed 2026-04-29) ↗
Q4 2024Dec 31, 202464+8.5%Form 10-K (filed 2026-02-18) ↗
Q3 2024Sep 30, 2024560.0%Form 10-Q (filed 2025-10-29) ↗
Q2 2024Jun 30, 202455-3.5%Form 10-Q (filed 2025-07-30) ↗
Q1 2024Mar 31, 202454-3.6%Form 10-Q (filed 2025-05-07) ↗
Q4 2023Dec 31, 202359-32.2%Carvana IR (cvna-q4-2024-supplemental-financial-tables.pdf) ↗
Q3 2023Sep 30, 202356-52.1%Carvana IR (cvna-q4-2024-supplemental-financial-tables.pdf) ↗
Q2 2023Jun 30, 202357-56.5%Carvana IR (cvna-q4-2024-supplemental-financial-tables.pdf) ↗
Q1 2023Mar 31, 202356-63.9%Carvana IR (cvna-q4-2024-supplemental-financial-tables.pdf) ↗
Q4 2022Dec 31, 202287–Carvana IR (cvna-q4-2024-supplemental-financial-tables.pdf) ↗

Cite this data

StockData. (2026). Carvana Advertising Expense ($M), quarterly Q1 2022–Q3 2026 [Data set]. Compiled from Carvana SEC filings and investor materials. https://stockdatahq.com/stocks/cvna/kpis/sga-advertising-m

See every metric in the Carvana KPI table. Data updated Oct 29, 2026.