Booking Holdings Inc. (BKNG) operating KPIs
BKNGNasdaqTransportation ServicesFiscal year ends December 31
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Aug 4, 2026Score 15/3027% below fair value
$148.13−2.30 (-1.53%)
Close on Oct 30, 2026Market cap $111.30BP/E 16.4Yield 0.26%
Booking merchant share of total gross bookings (stated in Q1–Q3 10-Q, FY 10-K & calls) (%)
Published in Form 10-Q (Q1–Q3) and Form 10-K (Full Year), plus selected earnings calls; no standalone Q4 percentage in 10-K
Latest, 2025
70.0%
Period ended Dec 31, 2025
Change on a year earlier
+7.0 pts
63.0% in 2024
History
3 years
Since 2023
Sources
2
Documents cited below
Annual history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | Merchant share of total gross bookings (stated in Q1–Q3 10-Q, FY 10-K & calls) (%) | Year on year | Source |
|---|---|---|---|---|
| 2025 | Dec 31, 2025 | 70.0% | +7.0 pts | Booking Holdings filing FY2025Q4 ↗ |
| 2024 | Dec 31, 2024 | 63.0% | +9.0 pts | Booking Holdings filing FY2025Q4 ↗ |
| 2023 | Dec 31, 2023 | 54.0% | – | Booking Holdings filing FY2024Q4 ↗ |
Cite this data
StockData. (2026). Booking Merchant share of total gross bookings (stated in Q1–Q3 10-Q, FY 10-K & calls) (%), annual 2023–2025 [Data set]. Compiled from Booking SEC filings and investor materials. https://stockdatahq.com/stocks/bkng/kpis/merchant-gb-share
See every metric in the Booking KPI table. Data updated Oct 23, 2026.