WPP plc (WPP) KPIs and segments
Close on Nov 13, 2026Market cap $6.00BP/E –Yield –
KPIs & segments
Operating metrics and segments that drive WPP's business
WPP's revenue by segment, product and region, plus the counts and sizes it tags in its 10-K and 10-Q filings (XBRL). Each figure links to the filing it came from. A fuller KPI sheet built from earnings releases and presentations is on the way. See the segment tables for a trailing-twelve-month view, or how companies compare on operating metrics.
The chart is empty. Tick the box next to any metric in the table below to plot it — tick several to compare them on one chart.
| Add to chart | Metric | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 | FY2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
North America(£M) | 4,966 | 5,567 | 5,528 | 5,550 | 4,494 | 4,465 | 4,855 | 4,852 | 5,084 | 5,401 | 4,491 | |
United States(£M) | 4,675 | 5,203 | 5,187 | 5,231 | 4,221 | 4,216 | 4,577 | 4,576 | 4,782 | 5,107 | 4,257 | |
Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe(£M) | 3,638 | 3,976 | 4,125 | 3,999 | 3,654 | 3,459 | 3,954 | 3,820 | 3,870 | 4,507 | 3,541 | |
Western Continental Europe(£M) | 2,891 | 3,013 | 3,037 | 2,876 | 2,786 | 2,442 | 2,629 | 2,590 | 2,456 | 3,009 | 2,426 | |
United Kingdom(£M) | 2,055 | 2,185 | 2,155 | 2,004 | 1,867 | 1,637 | 1,797 | 1,786 | 1,737 | 1,971 | 1,777 | |
Earlier reporting (last reported 2023)7 | ||||||||||||
Earlier reporting (last reported 2023)4 | ||||||||||||
Italic numbers are calculated by StockData from reported figures (hover for the formula). Numbers with a dotted underline are read from the text of earnings releases and presentations; hover to see the exact sentence. Tick a row to add it to the chart above (up to 8 lines).
Methodology and excluded metrics
- Core rows come from the segment and revenue-disaggregation notes of 10-K and 10-Q filings (XBRL), linked to each filing. Fourth-quarter figures are the fiscal year less the first nine months (shown in italic).
Data updated 2026-03-19.
See a number that looks wrong?