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Uber Technologies, Inc (UBER) operating KPIs

UBERNYSEServices-Business Services, NECFiscal year ends December 31
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Aug 5, 2026Score 16/3035% below fair value
$65.25−0.49 (-0.75%)

Close on Oct 30, 2026Market cap $133.28BP/E 14.3Yield 0.00%

Uber Technologies non-GAAP Sales and Marketing (% of Gross Bookings, through Q4 2024) (%)

Form 8-K Non-GAAP Reconciliations (Q3 2021 – Q4 2024)

Latest, Q4 2024
2.7%
Period ended Dec 31, 2024
Change on a year earlier
+0.3 pts
2.4% in Q4 2023
History
14 quarters
Since Q3 2021
Sources
14
Documents cited below

Quarterly history

Hover a value to see the sentence it was read from; calculated values show their formula

PeriodEndedNon-GAAP Sales and Marketing (% of Gross Bookings, through Q4 2024) (%)Year on yearSource
Q4 2024Dec 31, 20242.7%+0.3 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2025-02-05 ↗
Q3 2024Sep 30, 20242.6%0.0 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2024-10-31 ↗
Q2 2024Jun 30, 20242.7%-0.8 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2024-08-06 ↗
Q1 2024Mar 31, 20242.4%-1.5 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2024-05-08 ↗
Q4 2023Dec 31, 20232.4%-1.2 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2024-02-07 ↗
Q3 2023Sep 30, 20232.6%-1.3 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2023-11-07 ↗
Q2 2023Jun 30, 20233.5%-0.6 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2023-08-01 ↗
Q1 2023Mar 31, 20233.9%-0.8 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2023-05-02 ↗
Q4 2022Dec 31, 20223.6%-1.2 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2023-02-08 ↗
Q3 2022Sep 30, 20223.9%-1.1 ptsUber Technologies Form 8-K (Earnings Release / Current Report), filed 2022-11-01 ↗
Q2 2022Jun 30, 20224.1%–Uber Technologies Form 8-K (Earnings Release / Current Report), filed 2022-08-02 ↗
Q1 2022Mar 31, 20224.7%–Uber Technologies Form 8-K (Earnings Release / Current Report), filed 2022-05-04 ↗
Q4 2021Dec 31, 20214.8%–Uber Technologies Form 8-K (Earnings Release / Current Report), filed 2022-02-09 ↗
Q3 2021Sep 30, 20215.0%–Uber Technologies Form 8-K (Earnings Release / Current Report), filed 2021-11-04 ↗

Cite this data

StockData. (2026). Uber Technologies Non-GAAP Sales and Marketing (% of Gross Bookings, through Q4 2024) (%), quarterly Q3 2021–Q4 2024 [Data set]. Compiled from Uber Technologies SEC filings and investor materials. https://stockdatahq.com/stocks/uber/kpis/non-gaap-sales-mkt-pct-gb-legacy

See every metric in the Uber Technologies KPI table. Data updated Oct 25, 2026.