LAMAR ADVERTISING CO/NEW
Close on Oct 19, 2026
- Market cap
- $15.33B
- P/E (TTM)
- 27.5
- Dividend yield
- 4.27%
About Lamar Advertising
Real Estate Investment Trusts, SIC 6798
Lamar Advertising Company operates as an outdoor advertising provider, leasing advertising space across billboards, logo signs, and transit displays. Its billboard portfolio features traditional bulletins and posters as well as digital displays. In addition, the company manages highway logo and directional signs that promote local traveler services and attractions, alongside transit placements situated on public transportation vehicles, passenger shelters, benches, and within airport terminals. The company offers integrated support across production, placement, and ongoing maintenance to commercial and organizational advertisers seeking to reach motorists, commuters, and pedestrians.
The company operates extensively throughout the United States and Canada. Its network encompasses approximately 159,300 billboard displays across 45 states and Canada (including around 5,500 digital units in 43 states and Canada), over 144,400 logo signs spanning 24 states and Ontario, and roughly 40,600 transit displays across 23 states and Canada serving more than 80 transit markets. The provided text notes operational facilities in Baton Rouge, Louisiana and Atlanta, Georgia, but does not state corporate headquarters.
Summary of the business section of Lamar Advertising's latest annual report, written by StockData.
Company profile
Company
- Legal name
- LAMAR ADVERTISING CO/NEW
- Founded
- 1902
- Headquarters
- Baton Rouge, LA
- Address
- C/O Lamar Advertising Company, 5321 Corporate Boulevard 70808
- Phone
- (225) 926-1000
- Website
- lamar.com
- Employees
- 3,500, Dec 31, 2025
- Industry
- Real Estate Investment Trusts
- Incorporated in
- Delaware
- Fiscal year ends
- December 31
- Auditor
- KPMG LLP, Baton Rouge, LA
Stock & identifiers
- Ticker
- LAMR
- Exchange
- Nasdaq
- Shares outstanding
- 102M, Jul 31, 2026
- Public float
- $10.18B, Jun 30, 2025
- Filer category
- Large accelerated filer
- Stock splits
- 3-for-2, Mar 2, 1998
- SEC CIK
- 1090425
- CUSIP
- 512816109
- ISIN
- US5128161099
- LEI
- 529900Y8WW4MKVPTB543
- EIN
- 72-1449411
Executives and directors
Officers and directors who filed ownership reports (Forms 3, 4, 5) in the last two years
| Name | Position | Shares owned |
|---|---|---|
| Kevin P. Reilly Jr | Executive Chairman, Director | 11,219,646 |
| Jay LeCoryelle Johnson | CFO, Treasurer, EVP | 0 |
| Ross Lamar Reilly | EVP, President, Outdoor Div | 2,378,100 |
| Sean E. Reilly | Chief Executive Officer | 1,607,155 |
| Thomas V. Reifenheiser | Director | 36,387 |
| Anna Reilly | Director | 10,148,463 |
| John E. Koerner Iii | Director | 34,424 |
| Marshall A. Loeb | Director | 6,418 |
| Elizabeth Mary Thompson | Director | 5,608 |
| Nancy Fletcher | Director | 7,053 |
| Mitchell Landrieu | Director | 1,192 |
| Stephen P. Mumblow | Director | 9,377 |
| Wendell Reilly | Director | 512,672 |
CEO pay and shareholder return
Pay versus performance table from the proxy statement
| Fiscal year | CEO total pay | CEO pay actually paid | Other executives (avg) | Value of $100 invested | Peer group |
|---|---|---|---|---|---|
| FY2025 Mr. Sean E. Reilly | $8.46M | $10.84M | $3.97M | $198 | $161 |
| FY2024 Mr. Sean E. Reilly | $9.36M | $8.49M | $4.47M | $180 | $117 |
| FY2023 Mr. Sean E. Reilly | $6.28M | $6.93M | $3.12M | $149 | $84 |
| FY2022 Mr. Sean E. Reilly | $6.08M | $5.84M | $2.99M | $125 | $91 |
| FY2021 Mr. Sean E. Reilly | $5.93M | $3.58M | $3.01M | $152 | $138 |
| FY2020 Mr. Sean E. Reilly | $3.91M | $4.85M | $2.39M | $97 | $75 |
“Actually paid” adjusts reported pay for changes in the value of equity awards. Shareholder return assumes $100 invested at the start of the measurement period, as disclosed by the company.
Employees
Headcount reported in annual reports
“We employed over 3,500 people as of December 31, 2025.”
Corporate history
Events identified from SEC filings
| Date | Event | Details |
|---|---|---|
| Dec 28, 2018 | Acquisition / sale | Completion of acquisition or disposition of assets (8-K Item 2.01) |
| Oct 17, 2014 | Merger vote | Definitive merger proxy statement |
| May 21, 2008 | Acquisition / sale | Completion of acquisition or disposition of assets (8-K Item 2.01) |
| May 31, 2007 | Merger | Registration of securities for a merger or exchange offer (S-4) |
| Dec 2, 2004 | Merger | Registration of securities for a merger or exchange offer (S-4) |
| Nov 9, 2004 | Late filing | Notification of late filing |
| Sep 11, 2003 | Merger | Registration of securities for a merger or exchange offer (S-4) |
| Nov 14, 2000 | Merger | Registration of securities for a merger or exchange offer (S-4) |
| Oct 19, 2000 | Merger | Registration of securities for a merger or exchange offer (S-4) |
| Feb 10, 2000 | Merger | Registration of securities for a merger or exchange offer (S-4) |
| Jul 19, 1999 | Name change | Name changed from LAMAR NEW HOLDING CO to LAMAR ADVERTISING CO/NEW |