eBay Inc
EBAYNasdaqServices-Business Services, NECFiscal year ends December 31
Financials through Q3 FY2026, quarter ended Sep 30, 2026Last filing: 10-Q on Oct 29, 2026Score 12/3043% above fair value
$120.93−0.71 (-0.58%)
Close on Nov 2, 2026Market cap $53.81BP/E 26.2Yield –
eBay Non-GAAP Sales & Marketing (% of Revenue) by Quarter
Non-GAAP Sales & Marketing (% of Revenue) (%)
eBay Non-GAAP Sales & Marketing (% of Revenue): 22.5% in Q3 2026, up 1.8 pts from a year earlier.
Latest, Q3 2026
22.5%
Period ended Sep 30, 2026
Change on a year earlier
+1.8 pts
20.7% in Q3 2025
History
8 quarters
Since Q4 2024
Sources
4
Documents cited below
Where the Q3 2026 figure comes from
Source: eBay IR Presentation — 2026_Q3_eBay_Earnings_Deck_FINAL.pdf (p. 18) ↗
Reported in Earnings Presentation Decks.
Quarterly history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | Non-GAAP Sales & Marketing (% of Revenue) (%) | Year on year | Source |
|---|---|---|---|---|
| Q3 2026 | Sep 30, 2026 | 22.5% | +1.8 pts | eBay IR Presentation — 2026_Q3_eBay_Earnings_Deck_FINAL.pdf (p. 18) ↗ |
| Q2 2026 | Jun 30, 2026 | 21.4% | +0.8 pts | eBay IR Presentation — 2026_Q2_eBay_Earnings_Presentation_Final.pdf (p. 16) ↗ |
| Q1 2026 | Mar 31, 2026 | 21.0% | +1.0 pts | eBay IR Presentation — 2026_Q1_eBay_Earnings_Deck_Final.pdf (p. 17) ↗ |
| Q4 2025 | Dec 31, 2025 | 21.7% | -1.1 pts | eBay IR Presentation — 2025_Q4_eBay_Earnings_Deck_Final.pdf (p. 18) ↗ |
| Q3 2025 | Sep 30, 2025 | 20.7% | – | eBay IR Presentation — 2026_Q3_eBay_Earnings_Deck_FINAL.pdf (p. 18) ↗ |
| Q2 2025 | Jun 30, 2025 | 20.6% | – | eBay IR Presentation — 2026_Q2_eBay_Earnings_Presentation_Final.pdf (p. 16) ↗ |
| Q1 2025 | Mar 31, 2025 | 20.0% | – | eBay IR Presentation — 2026_Q1_eBay_Earnings_Deck_Final.pdf (p. 17) ↗ |
| Q4 2024 | Dec 31, 2024 | 22.8% | – | eBay IR Presentation — 2025_Q4_eBay_Earnings_Deck_Final.pdf (p. 18) ↗ |
Cite this data
StockData. (2026). eBay Non-GAAP Sales & Marketing (% of Revenue) (%), quarterly Q4 2024–Q3 2026 [Data set]. Compiled from eBay SEC filings and investor materials. https://stockdatahq.com/stocks/ebay/kpis/nongaap-sm-pct-rev
See every metric in the eBay KPI table. Data updated Oct 31, 2026.