eBay Inc
Close on Nov 2, 2026Market cap $53.81BP/E 26.2Yield –
eBay First-Party Advertising Revenue by Quarter
First-Party (1P) Advertising Revenue (Promoted Listings) ($M)
eBay First-Party Advertising Revenue: $575M in Q3 2026, up 15.9% from a year earlier. That is the highest of the 11 quarters on record here.
Where the Q3 2026 figure comes from
“First-party advertising products on the eBay platform delivered $575 million of revenue in the third quarter of 2026, up 16% on an as-reported basis and up 16% on an FX-Neutral basis.”
Source: eBay Earnings Release (Form 8-K), filed 2026-10-28 ↗
First-party advertising revenue on the eBay platform (primarily Promoted Listings suite).
Quarterly history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | First-Party (1P) Advertising Revenue (Promoted Listings) ($M) | Year on year | Source |
|---|---|---|---|---|
| Q3 2026 | Sep 30, 2026 | 575 | +15.9% | eBay Earnings Release (Form 8-K), filed 2026-10-28 ↗ |
| Q2 2026 | Jun 30, 2026 | 570 | +25.3% | eBay Earnings Release (Form 8-K), filed 2026-08-05 ↗ |
| Q1 2026 | Mar 31, 2026 | 555 | +32.8% | eBay Earnings Release (Form 8-K), filed 2026-04-29 ↗ |
| Q4 2025 | Dec 31, 2025 | 517 | +19.1% | eBay Earnings Release (Form 8-K), filed 2026-02-18 ↗ |
| Q3 2025 | Sep 30, 2025 | 496 | +25.3% | eBay Earnings Release (Form 8-K), filed 2025-10-29 ↗ |
| Q2 2025 | Jun 30, 2025 | 455 | – | eBay Earnings Release (Form 8-K), filed 2025-07-30 ↗ |
| Q1 2025 | Mar 31, 2025 | 418 | +13.0% | eBay Earnings Release (Form 8-K), filed 2025-04-30 ↗ |
| Q4 2024 | Dec 31, 2024 | 434 | +17.9% | eBay Earnings Release (Form 8-K), filed 2025-02-26 ↗ |
| Q3 2024 | Sep 30, 2024 | 396 | – | eBay Earnings Release (Form 8-K), filed 2024-10-30 ↗ |
| Q1 2024 | Mar 31, 2024 | 370 | – | eBay Earnings Release (Form 8-K), filed 2024-05-01 ↗ |
| Q4 2023 | Dec 31, 2023 | 368 | – | eBay Earnings Release (Form 8-K), filed 2024-02-27 ↗ |
Breakdown
What makes up first-Party Advertising Revenue
Cite this data
StockData. (2026). eBay First-Party Advertising Revenue ($M), quarterly Q4 2023–Q3 2026 [Data set]. Compiled from eBay SEC filings and investor materials. https://stockdatahq.com/stocks/ebay/kpis/ads-1p-rev
See every metric in the eBay KPI table. Data updated Oct 31, 2026.