Atlanta Braves Holdings, Inc. (BATRK) company profile
Close on Oct 30, 2026Market cap $3.03BP/E –Yield –
About Atlanta Braves
Services-Amusement & Recreation Services, SIC 7900
Atlanta Braves Holdings, Inc. operates primarily through its subsidiary, Braves Holdings, LLC, managing the Atlanta Braves Major League Baseball franchise and commercial real estate assets. The company operates two main reportable segments: Baseball and Mixed-Use Development. Its baseball business generates revenue from ticket sales, stadium concessions, local and national broadcasting rights, advertising sponsorships, luxury suites, and retail merchandise. Its mixed-use development business earns rental income from retail and office tenants, as well as parking and sponsorship revenue. Key customers and patrons include baseball fans, suite license holders, corporate marketing sponsors, television and radio broadcast networks, and retail and office tenants.
The business operates Truist Park, a leased 1.1 million-square-foot stadium with 40,700 seats in Cobb County, Georgia, and a spring training facility named CoolToday Park in North Port, Florida. Its real estate holdings include The Battery Atlanta, a 2.25 million-square-foot commercial complex featuring offices, retail stores, hotels, and entertainment venues, alongside adjacent office properties. The company also operates a baseball academy in the Dominican Republic. Its corporate headquarters and home ballpark are located in Cobb County, an Atlanta suburb in Georgia.
Summary of the business section of Atlanta Braves's latest annual report, written by StockData.
Company profile
Company
- Legal name
- Atlanta Braves Holdings, Inc.
- Founded
- 1871
- Headquarters
- Atlanta, GA
- Address
- 755 Battery Avenue Se 30339
- Phone
- (404) 614-2300
- Website
- bravesholdings.com
- Industry
- Services-Amusement & Recreation Services
- Incorporated in
- Nevada
- Fiscal year ends
- December 31
- Auditor
- KPMG LLP, Atlanta, GA
Stock & identifiers
- Ticker
- BATRK
- Other tickers
- BATRA, BATRB
- Exchange
- Nasdaq
- IPO date
- Apr 18, 2016
- Shares outstanding
- 64M, Jul 31, 2026
- Public float
- $2.50B, Jun 30, 2025
- Filer category
- Large accelerated filer
- SEC CIK
- 1958140
- CUSIP
- 047726302
- ISIN
- US0477263026
- FIGI
- BBG01HCX3Y34
- Share class FIGI
- BBG01HCX3Z22
- EIN
- 92-1284827
Executives and directors
Officers and directors who filed ownership reports (Forms 3, 4, 5) in the last two years
| Name | Position | Shares owned |
|---|---|---|
| Terence F. McGuirk | Chairman, President & CEO, Director | 513,695 |
| Jill L. Robinson | EVP, CFO & Treasurer | 109,723 |
| Derek Gordon Schiller | EVP, Business | 316,908 |
| DeRetta C. Rhodes | See remarks | 6,040 |
| Michael P. Plant | EVP, Development | 301,096 |
| Gregory John Heller | EVP, CLO & Secretary | 22,741 |
| Brian Deevy | Director | 8,031 |
| Diana M. Murphy | Director | 4,679 |
| Wonya Y. Lucas | Director | 6,142 |
CEO pay and shareholder return
Pay versus performance table from the proxy statement
| Fiscal year | CEO total pay | CEO pay actually paid | Other executives (avg) | Value of $100 invested | Peer group |
|---|---|---|---|---|---|
| FY2025 Mr Maffei | $0 | $0 | $6.16M | – | $212 |
| FY2025 Mr Mc Guirk | $19.89M | $18.64M | $6.16M | – | $212 |
| FY2024 Mr Maffei | $2.99M | $3.90M | $2.09M | – | $156 |
| FY2024 Mr Mc Guirk | $4.32M | $3.70M | $2.09M | – | $156 |
| FY2023 Mr Maffei | $2.20M | $1.40M | $2.44M | – | $110 |
| FY2023 Mr Mc Guirk | $0 | $0 | $2.44M | – | $110 |
“Actually paid” adjusts reported pay for changes in the value of equity awards. Shareholder return assumes $100 invested at the start of the measurement period, as disclosed by the company.
Executive compensation, fiscal 2025
Summary compensation table from the latest proxy statement
| Executive | Salary | Bonus | Stock awards | Incentive pay | Other | Total | vs. prior year |
|---|---|---|---|---|---|---|---|
| Terence F. McGuirk Chairman, President and Chief Executive Officer | $1.13M | $2.00M | $13.82M | $2.70M | $244.86K | $19.89M | +361% |
| Derek G. Schiller Executive Vice President, Business | $2.10M | – | $4.73M | $1.62M | $204.76K | $8.65M | +121% |
| Michael P. Plant Executive Vice President, Development | $1.30M | – | $4.78M | $877.50K | $182.58K | $7.14M | +162% |
| Gregory J. Heller Executive Vice President, Chief Legal Officer and Secretary | $825.00K | – | $2.89M | $556.88K | $180.68K | $4.45M | +145% |
| Jill L. Robinson Executive Vice President, Chief Financial Officer and Treasurer | $825.00K | – | $2.89M | $556.88K | $138.56K | $4.41M | +140% |
Stock and option awards are grant-date fair values, not realized pay. “Other” includes pension value changes and all other compensation. Source proxy statement.
Corporate history
Events identified from SEC filings
| Date | Event | Details |
|---|---|---|
| Jul 18, 2023 | Acquisition / sale | Completion of acquisition or disposition of assets (8-K Item 2.01) |
| Jul 17, 2023 | Listing | Registration of securities on an exchange (Form 8-A) |
| Dec 21, 2022 | Merger | Registration of securities for a merger or exchange offer (S-4) |