Alibaba Group Holding Ltd
Close on Nov 2, 2026Market cap $235.74BP/E 15.4Yield –
Alibaba Legacy Consumer Ecosystem by Year
Legacy Consumer Ecosystem — Annual Active Consumers (AAC) on China Retail Marketplaces (M) (M)
Alibaba Legacy Consumer Ecosystem: 811M in FY2021, up 11.7% from a year earlier. No newer figure appears in the documents we track.
Where the FY2021 figure comes from
“|| · | Annual active consumers on our China retail marketplaces was 811 million for the twelve months ended March 31, 2021, an increase of 32 million from the twelve months ended December 31, 2020.”
Source: Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2021-05-13) ↗
Trailing 12-month active consumers on Taobao and Tmall (307M in Q2 FY15 -> 811M in Q4 FY21); standalone quarterly AAC disclosure was discontinued after FY2022.
Annual history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | Legacy Consumer Ecosystem — Annual Active Consumers (AAC) on China Retail Marketplaces (M) (M) | Year on year | Source |
|---|---|---|---|---|
| FY2021 | Mar 31, 2021 | 811 | +11.7% | Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2021-05-13) ↗ |
| FY2020 | Mar 31, 2020 | 726 | +11.0% | Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2020-05-22) ↗ |
| FY2019 | Mar 31, 2019 | 654 | +18.5% | Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2019-05-15) ↗ |
| FY2018 | Mar 31, 2018 | 552 | +21.6% | Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2018-05-04) ↗ |
| FY2017 | Mar 31, 2017 | 454 | +7.3% | Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2017-05-18) ↗ |
| FY2016 | Mar 31, 2016 | 423 | +20.9% | Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2016-05-05) ↗ |
| FY2015 | Mar 31, 2015 | 350 | – | Alibaba Group Form 6-K Report of Foreign Private Issuer (filed 2015-05-07) ↗ |
Breakdown
What makes up legacy Consumer Ecosystem
Cite this data
StockData. (2026). Alibaba Legacy Consumer Ecosystem (M), annual FY2015–FY2021 [Data set]. Compiled from Alibaba SEC filings and investor materials. https://stockdatahq.com/stocks/baba/kpis/leg-aac-china-58
See every metric in the Alibaba KPI table. Data updated Oct 25, 2026.