Primo Brands Corp
Close on Oct 19, 2026
- Market cap
- $7.24B
- P/E (TTM)
- 76.1
- Dividend yield
- 2.02%
About Primo Brands
Beverages, SIC 2080
Primo Brands Corporation provides beverage and hydration solutions, focusing primarily on regional spring water, purified water, and premium drinking water products. Formed through the combination of Primo Water and BlueTriton Brands, the company delivers bottled water products, bulk water dispenser services, and refill solutions to residential, commercial, and retail consumer markets. It manages its activities under a single core reportable segment dedicated to water products and hydration services.
The company operates primarily across North America, maintaining major market presence and geographic reach across the United States and Canada, alongside prior business ties in the United Kingdom. Primo Brands Corporation maintains its principal executive headquarters in Tampa, Florida, and Stamford, Connecticut.
Summary of the business section of Primo Brands's latest annual report, written by StockData.
Company profile
Company
- Legal name
- Primo Brands Corp
- Headquarters
- Tampa, FL
- Address
- 1150 Assembly Drive, Suite 800 33607
- Phone
- (813) 544-8515
- Employees
- 12,600, Dec 31, 2025
- Industry
- Beverages
- Incorporated in
- Delaware
- Fiscal year ends
- December 31
- Auditor
- PricewaterhouseCoopers LLP, Tampa, Florida
Stock & identifiers
- Ticker
- PRMB
- Exchange
- NYSE
- Shares outstanding
- 362M, Aug 3, 2026
- Public float
- $7.52B, Jun 30, 2025
- Filer category
- Large accelerated filer
- Stock splits
- 2186180-for-1, Feb 27, 2025; 2-for-1, Jul 26, 1993; 2-for-1, Jul 23, 1992
- SEC CIK
- 2042694
- CUSIP
- 741623102
- ISIN
- US7416231022
- LEI
- 254900J0WS4AXV2LAX55
- EIN
- 99-3483984
Executives and directors
Officers and directors who filed ownership reports (Forms 3, 4, 5) in the last two years
| Name | Position | Shares owned |
|---|---|---|
| Eric J. Foss | Exec. Chair and CEO, Director | 573,806 |
| Robbert Rietbroek | Chief Executive Officer, Director | 586,349 |
| David W. Hass | Chief Financial Officer | 428,717 |
| Jason R. Ausher | Chief Accounting Officer | 102,897 |
| Robert P. Austin | Chief Operating Officer | 28,289 |
| Hih Song Kim | Chief Administrative Officer | 37,624 |
| Marni Morgan Poe | Gen. Counsel & Corp. Secretary | 545,626 |
| Tony W. Lee | Director | 95,800,466 |
| Priyadarshi Sudhanshu | Director | 5,712 |
| Steven P. Stanbrook | Director | 195,501 |
| Andrea C. Brimmer | Director | 7,197 |
| Britta Bomhard | Director | 71,506 |
| Minsok Pak | Director | 11,570 |
| Billy D. Prim | Director | 1,093,260 |
| Jeremy SG Fowden | Director | 1,300,963 |
| Michael John Cramer | Director | 26,649 |
| Susan E. Cates | Director | 81,360 |
| C. Dean Metropoulos | Director | 20,596 |
| Kurtis T. Barker | Director | 8,762 |
| Allison Spector | Director | – |
| Kimberly D. Reed | Director | – |
| Joseph L. Rosenberg | Director | – |
CEO pay and shareholder return
Pay versus performance table from the proxy statement
| Fiscal year | CEO total pay | CEO pay actually paid | Other executives (avg) | Value of $100 invested | Peer group |
|---|---|---|---|---|---|
| FY2025 Mr Foss | $14.91M | $16.07M | $2.22M | $65 | $96 |
| FY2025 Mr Rietbroek | $6.59M | -$4.59M | $2.22M | $65 | $96 |
| FY2024 Mr Rietbroek | $25.99M | $29.93M | $5.65M | $121 | $95 |
| FY2024 Mr.Rietbroek | $25.99M | $29.93M | $5.65M | $121 | $95 |
“Actually paid” adjusts reported pay for changes in the value of equity awards. Shareholder return assumes $100 invested at the start of the measurement period, as disclosed by the company.
Employees
Headcount reported in annual reports
“As of December 31, 2025, we had over 12,600 associates.”
Corporate history
Events identified from SEC filings
| Date | Event | Details |
|---|---|---|
| Nov 8, 2024 | Listing | Registration of securities on an exchange (Form 8-A) |