People Inc (PPLI) KPIs and segments
Close on Nov 11, 2026Market cap $3.27BP/E –Yield –
KPIs & segments
Operating metrics and segments that drive People's business
People's revenue by segment, product and region, plus the counts and sizes it tags in its 10-K and 10-Q filings (XBRL). Each figure links to the filing it came from. A fuller KPI sheet built from earnings releases and presentations is on the way. See the segment tables for a trailing-twelve-month view, or how companies compare on operating metrics.
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| Add to chart | Metric | Q2 2026 | Q1 2026 | Q4 2025 | Q3 2025 | Q2 2025 | Q1 2025 | Q4 2024 | Q3 2024 | Q2 2024 | Q1 2024 | Q4 2023 | Q3 2023 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
People Inc.($M) | 417 | 386 | 512 | 430 | 427 | 393 | 522 | 439 | 425 | ||||
Digital($M)5 | 290 | 253 | 355 | 269 | 274 | 235 | 311 | 246 | 238 | 209 | |||
Display advertising($M) | 174 | 146 | 210 | 161 | 175 | 145 | 192 | 166 | 153 | 133 | |||
Session-based($M) | 165 | 150 | 166 | 152 | |||||||||
Non-session-based($M) | 125 | 103 | 108 | 82.6 | |||||||||
Performance marketing revenue($M) | 68.8 | 66.1 | 101 | 72.4 | 61.1 | 57.3 | 86.5 | 52.3 | 53.5 | 51.5 | |||
Licensing and other revenue($M) | 47 | 40.7 | 43.8 | 35.4 | 38.1 | 32.4 | 32.3 | 28.5 | 31.1 | 24.9 | |||
Print($M)5 | 133 | 138 | 168 | 169 | 158 | 163 | 218 | 199 | 192 | 186 | |||
Subscription revenue($M) | 58.3 | 61.4 | 69.5 | 71.3 | 73.5 | 74.3 | 91.8 | 81.2 | 76.1 | 78.0 | |||
Advertising revenue($M) | 29.7 | 29.6 | 35.9 | 38.7 | 36.8 | 37.2 | 40.2 | 47.1 | 45.1 | 42.5 | |||
Newsstand revenue($M) | 25.3 | 27.9 | 22.4 | 25.5 | 26.5 | 28.1 | 26.0 | 25.7 | 24.1 | 26.3 | |||
Project and other revenue($M) | 14.2 | 12.9 | 33.6 | 28.2 | 15.9 | 15.4 | 51.2 | 37.4 | 38.0 | 28.6 | |||
Performance marketing revenue($M) | 5.09 | 5.94 | 7.07 | 5.28 | 5.56 | 8.19 | 8.86 | 7.13 | 8.31 | 10.6 | |||
Care.com($M)2 | 85.7 | 90.8 | 82.0 | 88.9 | 93.7 | 95.7 | 87.7 | 92.5 | |||||
Consumer revenue($M) | 43.2 | 44.5 | 43.4 | 47.5 | 45.0 | 46.3 | 47.6 | 52.3 | |||||
Enterprise revenue($M) | 42.5 | 46.4 | 38.6 | 41.3 | 48.6 | 49.4 | 40.1 | 40.2 | |||||
Emerging & Other($M)8 | 20.0 | 20.1 | 19.6 | 17.3 | 15.9 | 18.3 | 16.6 | 18.6 | 19.9 | 34.0 | 150 | 180 | |
Marketplace revenue($M) | 62.7 | 52.8 | 57.6 | 54.4 | 63.6 | ||||||||
Subscription revenue($M) | 45.0 | 46.1 | 64.2 | 84.5 | 86.7 | ||||||||
Service and other($M) | 3.12 | 3.76 | 2.05 | 0.25 | 0.74 | 0.92 | |||||||
Advertising revenue($M) | 1.92 | 1.53 | 1.90 | 2.98 | 3.39 | 3.23 | |||||||
Non-Google advertising revenue($M) | 1.59 | 1.31 | 1.75 | 2.72 | 3.15 | 3.07 | |||||||
Google advertising revenue($M) | 0.33 | 0.22 | 0.15 | 0.26 | 0.25 | 0.16 | |||||||
Media Production and Distribution($M) | 0.28 | 1.27 | 4.74 | 1.54 | 1.12 | 4.01 | |||||||
Roofing revenue($M) | 0 | 0 | 0 | 0 | 6.30 | 21.4 | |||||||
Search($M)4 | 17.1 | 29.0 | 51.9 | 61.7 | 70.3 | 89.2 | 88.3 | 102 | 108 | 133 | 166 | ||
Advertising revenue($M) | 17.1 | 29.0 | 51.9 | 61.7 | 70.3 | 89.0 | 87.9 | 101 | 108 | 133 | 165 | ||
Google advertising revenue($M) | 17.1 | 28.9 | 51.8 | 61.6 | 70.2 | 88.4 | 86.2 | 98.9 | 104 | 123 | 152 | ||
Other revenue($M) | 0.01 | 0.02 | 0.03 | 0.01 | 0.01 | 0.22 | 0.35 | 0.37 | 0.51 | 0.50 | 0.57 | ||
Non-Google advertising revenue($M) | 0.01 | 0.02 | 0.02 | 0.04 | 0.11 | 0.60 | 1.75 | 2.49 | 4.44 | 9.49 | 13.5 | ||
Earlier reporting (last reported 2025)2 | |||||||||||||
United States($M) | 615 | 546 | 540 | 524 | 652 | 575 | 555 | 536 | 914 | 965 | |||
All other countries($M) | 31.4 | 43.4 | 47.3 | 46.7 | 69.1 | 66.9 | 79.2 | 88.0 | 27.7 | 147 | |||
Digital($M) | 74.5 | 49.9 | 138 | 64.0 | 63.3 | 41.5 | 123 | 66.4 | 63.4 | 37.0 | |||
People Inc.($M) | 73.3 | 43.5 | 142 | 65.0 | 69.6 | 80.3 | 130 | 68.6 | 66.4 | ||||
Care.com($M) | 18.6 | 7.83 | 5.84 | 14.5 | 7.94 | 18.1 | 2.70 | 16.4 | |||||
Print($M) | 9.13 | 6.37 | 13.0 | 7.34 | 16.5 | 14.3 | 23.0 | 14.6 | 13.2 | 2.95 | |||
Emerging & Other($M) | 2.88 | 4.21 | 3.16 | -20.0 | 0.17 | -4.52 | -6.73 | -2.12 | -6.51 | -20.6 | -45.1 | 13.0 | |
Search($M) | -8.26 | 0.23 | 1.88 | 5.10 | 3.01 | 6.04 | 2.45 | 4.65 | 4.38 | 7.48 | 12.0 | ||
Earlier reporting (last reported 2025)2 | |||||||||||||
Digital($M) | 205 | 176 | 273 | 188 | 189 | 158 | 237 | 175 | 171 | 149 | |||
Care.com($M) | 65.1 | 70.0 | 62.7 | 70.9 | 74.2 | 75.2 | 67.8 | 73.2 | |||||
Print($M) | 65.0 | 67.7 | 84.3 | 80.0 | 86.1 | 87.2 | 116 | 103 | 97.3 | 89.3 | |||
Care.com($M) | -0.15 | -0.40 | -0.44 | -0.52 | -0.21 | -0.21 | -0.01 | -0.08 | |||||
People Inc.($M) | -11.1 | -7.86 | -4.86 | -4.48 | -3.88 | -3.85 | -4.96 | -3.08 | |||||
Earlier reporting (last reported 2025)1 | |||||||||||||
Earlier reporting (last reported 2024)4 | |||||||||||||
33 metrics have no data in the last 12 quarters — .
Italic numbers are calculated by StockData from reported figures (hover for the formula). Numbers with a dotted underline are read from the text of earnings releases and presentations; hover to see the exact sentence. Tick a row to add it to the chart above (up to 8 lines).
Methodology and excluded metrics
- Core rows come from the segment and revenue-disaggregation notes of 10-K and 10-Q filings (XBRL), linked to each filing. Fourth-quarter figures are the fiscal year less the first nine months (shown in italic).
Data updated 2026-08-03.
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