36Kr Holdings Inc. (KRKR) KPIs and segments
Close on Nov 13, 2026Market cap $10.75MP/E 3.3Yield –
KPIs & segments
Operating metrics and segments that drive 36Kr's business
36Kr's revenue by segment, product and region, plus the counts and sizes it tags in its 10-K and 10-Q filings (XBRL). Each figure links to the filing it came from. A fuller KPI sheet built from earnings releases and presentations is on the way. See the segment tables for a trailing-twelve-month view, or how companies compare on operating metrics.
The chart is empty. Tick the box next to any metric in the table below to plot it — tick several to compare them on one chart.
| Add to chart | Metric | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 |
|---|---|---|---|---|---|---|---|---|---|---|
Advertising(CN¥M) | 180 | 181 | 239 | 222 | 215 | 173 | 283 | 174 | 74.0 | |
Enterprise value-added services(CN¥M) | 33.2 | 32.8 | 67.3 | 72.6 | 74.0 | 193 | 319 | 100 | 42.5 | |
Consulting(CN¥M) | 23.0 | 18.8 | 40.6 | 43.2 | 36.9 | 32.6 | 15.3 | 6.51 | 0.52 | |
Institutional investor subscription services(CN¥M) | 15.1 | 15.6 | 26.4 | 27.1 | 25.5 | 16.0 | 20.0 | 14.4 | 2.30 | |
Subscription services(CN¥M) | 15.1 | 17.6 | 34.2 | 28.2 | 28.0 | 20.7 | 52.7 | 25.1 | 4.08 | |
Online/offline events(CN¥M) | 7.16 | 12.5 | 22.8 | 15.5 | 32.1 | 27.0 | ||||
Integrated marketing(CN¥M) | 3.00 | 0.89 | 3.17 | 6.64 | 1.34 | 134 | 250 | 40.0 | 10.3 | |
Individual subscription services(CN¥M) | 2.02 | 7.62 | 0.72 | 2.44 | 4.34 | 30.6 | 10.7 | 1.79 | ||
Advertisement agent services(CN¥M) | 0.69 | 0.77 | 7.33 | 3.70 | ||||||
Enterprise subscription services(CN¥M) | 0.00 | 0.15 | 0.42 | 0.09 | 0.36 | 2.08 | ||||
Individual and enterprise subscription service lines(CN¥M) | 0 | |||||||||
Earlier reporting (last reported 2021)1 | ||||||||||
Italic numbers are calculated by StockData from reported figures (hover for the formula). Numbers with a dotted underline are read from the text of earnings releases and presentations; hover to see the exact sentence. Tick a row to add it to the chart above (up to 8 lines).
Methodology and excluded metrics
- Core rows come from the segment and revenue-disaggregation notes of 10-K and 10-Q filings (XBRL), linked to each filing. Fourth-quarter figures are the fiscal year less the first nine months (shown in italic).
Data updated 2026-04-23.
See a number that looks wrong?