Duolingo, Inc. (DUOL) operating KPIs
DUOLNasdaqServices-Prepackaged SoftwareFiscal year ends December 31
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Aug 6, 2026Score 18/3043% below fair value
$131.59−4.80 (-3.52%)
Close on Oct 30, 2026Market cap $6.16BP/E 15.7Yield –
Duolingo sales and marketing ($M)
Annual figures from Duolingo's filings and investor materials
Latest, 2025
126
Period ended Dec 31, 2025
Change on a year earlier
+38.9%
90.5 in 2024
History
6 years
Since 2020
Sources
5
Documents cited below
Annual history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | Sales and marketing ($M) | Year on year | Source |
|---|---|---|---|---|
| 2025 | Dec 31, 2025 | 126 | +38.9% | Duolingo 10-K, filed 2026-02-27 (financial database) ↗ |
| 2024 | Dec 31, 2024 | 90.5 | +19.4% | Duolingo 10-K, filed 2025-02-28 (financial database) ↗ |
| 2023 | Dec 31, 2023 | 75.8 | +13.1% | Duolingo 10-K, filed 2024-02-29 (financial database) ↗ |
| 2022 | Dec 31, 2022 | 67 | +13.2% | Duolingo 10-K, filed 2023-03-01 (financial database) ↗ |
| 2021 | Dec 31, 2021 | 59.2 | +69.1% | Duolingo 10-K, filed 2022-03-04 (financial database) ↗ |
| 2020 | Dec 31, 2020 | 35 | – | Duolingo 10-K, filed 2022-03-04 (financial database) ↗ |
Breakdown
What makes up sales and marketing
Cite this data
StockData. (2026). Duolingo Sales and marketing ($M), annual 2020–2025 [Data set]. Compiled from Duolingo SEC filings and investor materials. https://stockdatahq.com/stocks/duol/kpis/db-sm
See every metric in the Duolingo KPI table. Data updated Oct 23, 2026.