CHOICEONE FINANCIAL SERVICES INC
Close on Oct 19, 2026
- Market cap
- $492.81M
- P/E (TTM)
- 16.3
- Dividend yield
- 3.44%
About Choiceone Financial Services
State Commercial Banks, SIC 6022
ChoiceOne Financial Services, Inc. operates as a bank holding company for ChoiceOne Bank, delivering a broad array of banking and credit solutions. The institution provides retail, commercial, agricultural, and residential real estate lending products, alongside construction financing and mortgage warehouse facilities. In addition to lending services, it supplies core deposit options, treasury management, customer services, interchange solutions, and investment and insurance commission services to consumers, commercial enterprises, and agricultural operators.
The organization conducts its banking operations through ChoiceOne Bank, serving local communities with specialized commercial, residential, agricultural, and consumer portfolio divisions. Its central administrative headquarters oversee institutional loan administration, asset liability operations, and local customer servicing across its primary banking market footprints, supporting businesses, agricultural producers, and retail households throughout its operational territories.
Summary of the business section of Choiceone Financial Services's latest annual report, written by StockData.
Company profile
Company
- Legal name
- CHOICEONE FINANCIAL SERVICES INC
- Headquarters
- Sparta, MI
- Address
- 109 E Division, P O Box 186 49345-0186
- Phone
- (616) 887-7366
- Employees
- 598, Dec 31, 2025
- Industry
- State Commercial Banks
- Incorporated in
- Michigan
- Fiscal year ends
- December 31
- Auditor
- Plante & Moran, PLLC, Grand Rapids, Michigan
Stock & identifiers
- Ticker
- COFS
- Exchange
- Nasdaq
- Shares outstanding
- 15M, Jul 31, 2026
- Public float
- $402.40M, Jun 30, 2025
- Filer category
- Accelerated filer
- SEC CIK
- 803164
- CUSIP
- 170386106
- ISIN
- US1703861062
- EIN
- 38-2659066
Executives and directors
Officers and directors who filed ownership reports (Forms 3, 4, 5) in the last two years
| Name | Position | Shares owned |
|---|---|---|
| Kelly Potes | Chief Executive Officer, Director | 48,939 |
| Michael J. Burke Jr. | President, Director | 17,845 |
| Bradley Henion | E.V.P. - ChoiceOne Bank (Sub.) | 4,827 |
| Adom Greenland | Secretary | 21,491 |
| Michelle M. Wendling | Director | 7,477 |
| Curt E. Coulter | Director | 12,559 |
| Brian P. Petty | Director | 92,187 |
| Eric E. Burrough | Director | 181,477 |
| Bradley F. McGinnis | Director | 29,520 |
| Bruce John Essex Jr | Director | 250,503 |
| Keith D. Brophy | Director | 22,000 |
| Roxanne M. Page | Director | 9,475 |
| Harold J. Burns | Director | 26,070 |
| Randy D. Hicks | Director | 100,015 |
| Gregory A. McConnell | Director | 37,446 |
| Steven Theodore Krause | Director | 52,780 |
| Greg L. Armock | Director | 63,884 |
| Jack Hendon | Director | 30,030 |
CEO pay and shareholder return
Pay versus performance table from the proxy statement
| Fiscal year | CEO total pay | CEO pay actually paid | Other executives (avg) | Value of $100 invested | Peer group |
|---|---|---|---|---|---|
| FY2025 Mr.Potes | $1.18M | $983.78K | $627.12K | $117 | $196 |
| FY2024 Mr.Potes | $888.39K | $872.37K | $511.96K | $136 | $148 |
| FY2023 Mr.Potes | $722.25K | $715.36K | $422.69K | $107 | $108 |
| FY2022 Mr.Potes | $646.21K | $678.58K | $401.70K | $102 | – |
“Actually paid” adjusts reported pay for changes in the value of equity awards. Shareholder return assumes $100 invested at the start of the measurement period, as disclosed by the company.
Employees
Headcount reported in annual reports
“As of February 28, 2026, the Company, on a consolidated basis, employed 598 employees, of which 505 were full-time employees.”
Corporate history
Events identified from SEC filings