BILINasdaqServices-Computer Processing & Data PreparationFiscal year ends December 31Also trades as BLBLF
Bilibili Inc.
Financials through fiscal 2025, year ended Dec 31, 2025Last filing: 20-F on Apr 16, 2026
$14.01−0.06 (-0.43%)
Close on Oct 19, 2026
Ownership
Institutional holdings as of Jun 30, 2026, from 13F filings
Held by institutions
27M
Shares held, 13F filers
Institutional holders
155
35 new, 34 sold out
Net institutional buying
1M
In Q2 2026
Insider trades, 12 months
0 buys · 0 sales
Open-market trades only
Shares held by institutions
Holders of more than 5%
Latest Schedule 13D (active) or 13G (passive) filed by each holder
| Holder | Shares | % of class | Filing | As of |
|---|---|---|---|---|
| CHEN Rui | 52,227,531 | – | 13G (passive) amendment | Dec 31, 2023 |
| XU Yi | 27,412,208 | 6.60% | 13G (passive) amendment | Sep 26, 2025 |
| Norges Bank | 23,468,189 | 6.80% | 13G (passive) amendment | Jun 30, 2026 |
| Goldman Sachs & Co. LLC | 17,493,182 | 5.10% | 13G (passive) | May 23, 2025 |
Top institutional holders
13F holdings as of Jun 30, 2026
| Holder | Shares | % of BILI | Value | Change | % of portfolio |
|---|---|---|---|---|---|
| Morgan Stanley | 3,801,325 | – | $64.74M | +630,146 | 0.00% |
| UBS Group AG | 3,037,810 | – | $51.73M | −2,234,130 | 0.01% |
| SIH Partners, LLLP | 1,946,895 | – | $33.16M | −112,515 | 0.21% |
| Yiheng Capital Management, L.P. | 1,489,815 | – | $25.37M | +749,900 | 8.71% |
| Panagora Asset Management Inc | 1,398,022 | – | $23.81M | +252,153 | 0.07% |
| Millennium Management LLC | 1,133,031 | – | $19.30M | +698,834 | 0.01% |
| BlackRock, Inc. | 1,049,077 | – | $17.87M | −1,049 | 0.00% |
| Step Capital Management Pte. Ltd. | 1,000,000 | – | $17.03M | – | 3.68% |
| Tower Research Capital LLC (TRC) | 858,100 | – | $14.61M | +857,218 | 0.36% |
| Qube Research & Technologies Ltd | 842,061 | – | $14.34M | −30,504 | 0.01% |
| Two Sigma Investments, LP | 661,945 | – | $11.27M | +334,717 | 0.01% |
| Renaissance Technologies LLC | 650,435 | – | $11.08M | +143,100 | 0.02% |
| Citadel Advisors LLC | 598,518 | – | $10.19M | +122,402 | 0.00% |
| Goldman Sachs Group Inc | 535,412 | – | $9.12M | +81,320 | 0.00% |
| Citigroup Inc | 460,640 | – | $7.84M | +66,377 | 0.00% |
| Bnp Paribas Arbitrage, Snc | 454,511 | – | $7.74M | +185,259 | 0.00% |
| Bank Of America Corp /De/ | 433,987 | – | $7.39M | +153,073 | 0.00% |
| Balyasny Asset Management L.P. | 353,976 | – | $6.03M | +339,358 | 0.01% |
| LMR Partners LLP | 278,430 | – | $4.74M | −174,992 | 0.02% |
| Polymer Capital Management (HK) LTD | 270,000 | – | $4.60M | +61,777 | 0.23% |
Institutional buying and selling by quarter
Positions opened, added to, reduced and closed by 13F filers
| Quarter | Holders | Shares held | New / added | Reduced / closed | Shares bought | Shares sold |
|---|---|---|---|---|---|---|
| Q2 2026 | 155 | 27M | 35 / 56 | 45 / 34 | 7M | 6M |
| Q1 2026 | 158 | 27M | 24 / 51 | 56 / 25 | 4M | 8M |
| Q4 2025 | 162 | 31M | 33 / 57 | 49 / 27 | 8M | 9M |
| Q3 2025 | 160 | 33M | 37 / 48 | 59 / 30 | 9M | 13M |
| Q2 2025 | 153 | 38M | 36 / 48 | 53 / 40 | 6M | 21M |
| Q1 2025 | 158 | 53M | 34 / 57 | 52 / 31 | 16M | 23M |
| Q4 2024 | 158 | 60M | 29 / 58 | 53 / 30 | 17M | 26M |
| Q3 2024 | 160 | 69M | 38 / 59 | 50 / 32 | 27M | 30M |
| Q2 2024 | 155 | 73M | 35 / 55 | 49 / 27 | 20M | 29M |
| Q1 2024 | 149 | 82M | 41 / 47 | 43 / 21 | 40M | 18M |
| Q4 2023 | 129 | 60M | 27 / 36 | 50 / 25 | 10M | 13M |
| Q3 2023 | 128 | 63M | 12 / 50 | 47 / 29 | 10M | 10M |
Top mutual fund and ETF holders
Latest monthly portfolio reports (Form N-PORT)
| Fund | Shares | % of BILI | Value | % of fund | As of |
|---|---|---|---|---|---|
| Global X Social Media ETF | 135,764 | – | $2.59M | 2.85% | Jul 31, 2026 |
| Global X Video Games & Esports ETF | 109,005 | – | $1.89M | 2.92% | May 31, 2026 |
| Invesco Golden Dragon China ETF | 72,824 | – | $1.39M | 1.41% | Jul 31, 2026 |
| Fidelity Nasdaq Composite Index Fund | 72,361 | – | $1.25M | 0.00% | May 31, 2026 |
| State Street(R) SPDR(R) S&P Kensho New Economies Composite ETF | 60,263 | – | $1.03M | 0.04% | Jun 30, 2026 |
| The Emerging Markets Small Cap Series | 45,410 | – | $867.33K | 0.02% | Jul 31, 2026 |
| World ex U.S. Core Equity Portfolio | 40,015 | – | $764.29K | 0.01% | Jul 31, 2026 |
| Fidelity Nasdaq Composite Index ETF | 31,909 | – | $552.66K | 0.01% | May 31, 2026 |
| AAM Transformers ETF | 30,490 | – | $582.36K | 0.23% | Jul 31, 2026 |
| Profund Vp Asia 30 | 24,517 | – | $417.52K | 1.85% | Jun 30, 2026 |
| ActivePassive International Equity ETF | 19,672 | – | $340.72K | 0.03% | May 31, 2026 |
| National Security Emerging Markets Index ETF | 17,682 | – | $306.25K | 0.73% | May 31, 2026 |
| Invesco NASDAQ Internet ETF | 17,595 | – | $336.06K | 0.07% | Jul 31, 2026 |
| Ultrachina Profund | 15,422 | – | $294.56K | 1.44% | Jul 31, 2026 |
| Dimensional Emerging Core Equity Market ETF | 14,200 | – | $271.22K | 0.00% | Jul 31, 2026 |
Officers, directors and major owners
People who filed Forms 3, 4 or 5 in the last two years
| Name | Role | Shares owned | Latest filing |
|---|---|---|---|
| Rui Chen | Chairman of the Board and CEO, Director, 10% owner | 52,032,802 | Sep 18, 2026 |
| Ni Li | Vice Chairwoman and COO, Director | 11,200,000 | Sep 18, 2026 |
| Yi Xu | President, Director | 24,512,208 | Mar 17, 2026 |
| Xin Fan | Chief Financial Officer | 400,000 | Sep 18, 2026 |
| Eric He | Director | 182,411 | Mar 17, 2026 |
| JP Gan | Director | 213,948 | Mar 17, 2026 |
| Guoqi Ding | Director | – | Mar 17, 2026 |
| Feng Li | Director | – | Mar 17, 2026 |
Insider trades
Common stock transactions reported on Form 4, newest first
| Insider | Date | Transaction | Shares | Price | Value | Shares after |
|---|---|---|---|---|---|---|
| Rui Chen Chairman of the Board and CEO, Director, 10% owner | Sep 16, 2026 | Award | +4,000,000 | – | – | 4,000,000 |
| Xin Fan Chief Financial Officer | Sep 16, 2026 | Award | +400,000 | – | – | 400,000 |
| Ni Li Vice Chairwoman and COO, Director | Sep 16, 2026 | Award | +4,000,000 | – | – | 4,000,000 |
Awards, option exercises, tax withholding and gifts are shown alongside open-market buys and sales. Each name links to the filing on SEC EDGAR.
Planned insider sales
Notices of proposed sale filed on Form 144 before shares are sold
| Seller | Filed | Shares | Market value | Planned sale | Acquired through |
|---|---|---|---|---|---|
| Xin Fan Officer | Mar 11, 2026 | 490,000 | $13.02M | Mar 11, 2026 | EXERCISE OF OPTIONS GRANTED UNDER THE ISSUER SHARE INCENTIVE PLANS. VESTING OF RESTRICTED SHARE UNITS GRANTED UNDER ISSUER SHARE INCENTIVE PLAN |
| Sama Limited Kami Affiliate | Dec 11, 2025 | 1,000,000 | $25.21M | Dec 11, 2025 | Founder shares |
| Sama Limited Kami Affiliate | Sep 26, 2025 | 400,000 | $10.31M | Sep 26, 2025 | Founder shares |
| Jp Gan Affiliate Shareholder | Sep 12, 2025 | 20,000 | $510.79K | Sep 12, 2025 | purchase |
| Limited Vanship Affiliate | Sep 11, 2025 | 1,266,204 | $28.21M | Sep 11, 2025 | Founder shares |
| Jp Gan Affiliate Shareholder | Sep 10, 2025 | 60,000 | $1.48M | Sep 10, 2025 | purchase |
| Sama Limited Kami Affiliate | Mar 26, 2025 | 1,500,000 | $29.81M | Mar 26, 2025 | Founder shares |
| Lily Limited Saber Affiliate | Dec 3, 2024 | 908,300 | $16.70M | Dec 3, 2024 | Private transaction |
| Limited Vanship Affiliate | Dec 3, 2024 | 525,525 | $9.66M | Dec 3, 2024 | Open market purchase |
| Xin Fan Officer, CFO | Jun 28, 2024 | 280,000 | $4.47M | Jun 28, 2024 | OPTION EXERCISE GRANTED UNDER COMPANY INCENTIVE PLAN |