AppLovin Corp (APP) operating KPIs
Close on Oct 30, 2026Market cap $76.47BP/E 17.6Yield –
AppLovin axon Ads Manager / AppLovin Ads — Installation Volume growth y/y (stated, Q1–Q3 & FY) (%)
Core installation volume driver across AppLovin's ad network (+50% in FY2024, +3% in FY2025, -18% in Q1 2026, -2% in Q2 2026 as AXON 2.0 shifted optimization toward higher-value e-commerce and web conversions).
Annual history
Hover a value to see the sentence it was read from; calculated values show their formula
| Period | Ended | Axon Ads Manager / AppLovin Ads — Installation Volume growth y/y (stated, Q1–Q3 & FY) (%) | Year on year | Source |
|---|---|---|---|---|
| 2025 | Dec 31, 2025 | 3.0% | -47.0 pts | AppLovin Form 10-K, filed 2026-02-19 ↗ |
| 2024 | Dec 31, 2024 | 50.0% | +33.0 pts | AppLovin Form 10-K, filed 2026-02-19 ↗ |
| 2023 | Dec 31, 2023 | 17.0% | -7.0 pts | AppLovin Form 10-K, filed 2025-02-27 ↗ |
| 2022 | Dec 31, 2022 | 24.0% | -38.0 pts | AppLovin Form 10-K, filed 2023-02-28 ↗ |
| 2021 | Dec 31, 2021 | 62.0% | – | AppLovin Form 10-K, filed 2023-02-28 ↗ |
Breakdown
What makes up axon ads manager / applovin ads — installation volume growth y/y (stated, q1–q3 & fy)
Cite this data
StockData. (2026). AppLovin Axon Ads Manager / AppLovin Ads — Installation Volume growth y/y (stated, Q1–Q3 & FY) (%), annual 2021–2025 [Data set]. Compiled from AppLovin SEC filings and investor materials. https://stockdatahq.com/stocks/app/kpis/axon-install-vol-yoy
See every metric in the AppLovin KPI table. Data updated Oct 28, 2026.