Trade Desk, Inc. (TTD) company profile

The Trade Desk operates an artificial intelligence–powered technology platform for the digital advertising sector, focusing specifically on buy-side market participants. Its self-service system and enterprise application programming interfaces enable users to plan, purchase, run, and measure programmatic media campaigns across channels such as connected television, digital out-of-home, mobile, and audio. Customers include advertising agencies, direct advertisers, and related service providers who utilize the technology along with integrated data marketplaces and proprietary measurement tools.

The business operates internationally, with platform infrastructure deployed in global data centers and connections to more than 430 integrated ad exchanges and over 370 data vendors. As of late 2025, the company employs 3,843 individuals across 21 countries, with staff distributed across North America, Europe, the Middle East, Africa, and the Asia-Pacific region. Specific headquarters details are not stated in the text.

Summary of the business section of Trade Desk's latest annual report, written by StockData.

“Actually paid” adjusts reported pay for changes in the value of equity awards. Shareholder return assumes $100 invested at the start of the measurement period, as disclosed by the company.

“The initial public offering price is $18.00 per share of Class A common stock.”

Lock-up end is estimated as 180 days after the first trading day; the prospectus sets the actual terms.

“As of December 31, 2025, we had 3,843 full-time employees in 21 countries.”