AppFolio Inc (APPF) shareholders
APPFNasdaqServices-Prepackaged SoftwareFiscal year ends December 31
Financials through Q3 FY2026, quarter ended Sep 30, 2026Last filing: 10-Q on Oct 22, 2026Score 15/3020% above fair value
$222.80−2.05 (-0.91%)
Close on Nov 12, 2026Market cap $7.90BP/E 47.0Yield –
Ownership
Institutional holdings as of Jun 30, 2026, from 13F filings
Held by institutions
66.5%
24M of 35M shares
Institutional holders
394
66 new, 64 sold out
Net institutional buying
2M
In Q2 2026
Insider trades, 12 months
0 buys · 408 sales
Net sold $50.22M
Shares held by institutions
Holders of more than 5%
Latest Schedule 13D (active) or 13G (passive) filed by each holder
| Holder | Shares | % of class | Filing | As of |
|---|---|---|---|---|
| Maurice J Duca | 6,410,682 | 21.20% | 13D (active) amendment | Aug 11, 2026 |
| / Klaus Schauser | 3,172,585 | – | 13G (passive) amendment | Sep 30, 2024 |
| Klaus Schauser | 2,869,585 | 11.10% | 13G (passive) amendment | Sep 30, 2025 |
| BlackRock, Inc. | 2,364,516 | 10.20% | 13G (passive) amendment | Nov 30, 2024 |
| Principal Global Investors | 1,549,609 | 6.40% | 13G (passive) amendment | Jun 30, 2026 |
| Vanguard Portfolio Management | 1,491,162 | 6.12% | 13G (passive) | Mar 31, 2026 |
| Ashe Capital Management, LP | 1,331,260 | 5.80% | 13G (passive) | Jun 30, 2025 |
| Vanguard Capital Management | 1,230,347 | 5.05% | 13G (passive) | Mar 31, 2026 |
Top institutional holders
13F holdings as of Jun 30, 2026
| Holder | Shares | % of APPF | Value | Change | % of portfolio |
|---|---|---|---|---|---|
| BlackRock, Inc. | 2,645,927 | 7.46% | $424.27M | +98,829 | 0.01% |
| Principal Financial Group Inc | 1,605,135 | 4.53% | $257.39M | +99,253 | 0.13% |
| Vanguard Portfolio Management LLC | 1,490,058 | 4.20% | $238.93M | +4,685 | 0.01% |
| Ashe Capital Management, LP | 1,047,915 | 2.96% | $168.03M | – | 18.04% |
| Vanguard Capital Management LLC | 1,041,438 | 2.94% | $166.99M | −6,507 | 0.00% |
| State Street Corp | 766,131 | 2.16% | $122.85M | +44,474 | 0.00% |
| William Blair Investment Management, LLC | 721,826 | 2.04% | $115.74M | +78,595 | 0.35% |
| London Co Of Virginia | 703,151 | 1.98% | $112.75M | New | 0.64% |
| Price T Rowe Associates Inc /Md/ | 700,358 | 1.98% | $112.30M | +186,917 | 0.01% |
| Nellore Capital Management LLC | 654,865 | 1.85% | $105.01M | +18,563 | 11.66% |
| Morgan Stanley | 581,826 | 1.64% | $93.30M | +274,536 | 0.00% |
| Geode Capital Management, LLC | 509,837 | 1.44% | $81.77M | +3,548 | 0.00% |
| Lead Edge Capital Management, LLC | 399,656 | 1.13% | $64.08M | +189,396 | 11.64% |
| Neuberger Berman Group LLC | 394,158 | 1.11% | $63.20M | +392,652 | 0.04% |
| Kayne Anderson Rudnick Investment Management LLC | 351,847 | 0.99% | $56.42M | −102,616 | 0.18% |
| Keenan Capital, LLC | 334,557 | 0.94% | $53.65M | – | 10.61% |
| Invesco Ltd. | 334,088 | 0.94% | $53.57M | +228,367 | 0.00% |
| Dimensional Fund Advisors LP | 321,989 | 0.91% | $51.63M | +25,362 | 0.01% |
| Df Dent & Co Inc | 318,951 | 0.90% | $51.14M | −1,561 | 0.97% |
| Long Walk Management LP | 304,875 | 0.86% | $48.89M | +100,375 | 11.09% |
Institutional buying and selling by quarter
Positions opened, added to, reduced and closed by 13F filers
| Quarter | Holders | Shares held | % of shares | New / added | Reduced / closed | Shares bought | Shares sold |
|---|---|---|---|---|---|---|---|
| Q2 2026 | 394 | 24M | 66.5% | 66 / 158 | 135 / 64 | 4M | 2M |
| Q1 2026 | 399 | 22M | 61.0% | 75 / 185 | 106 / 75 | 6M | 3M |
| Q4 2025 | 404 | 21M | 59.1% | 61 / 157 | 132 / 63 | 3M | 2M |
| Q3 2025 | 411 | 20M | 56.7% | 77 / 132 | 142 / 47 | 2M | 3M |
| Q2 2025 | 385 | 21M | 58.2% | 63 / 117 | 157 / 56 | 3M | 2M |
| Q1 2025 | 381 | 20M | 56.3% | 73 / 136 | 128 / 78 | 3M | 2M |
| Q4 2024 | 388 | 19M | 53.7% | 66 / 135 | 135 / 54 | 3M | 3M |
| Q3 2024 | 385 | 19M | 54.5% | 59 / 151 | 122 / 62 | 4M | 2M |
| Q2 2024 | 391 | 19M | 54.7% | 72 / 142 | 125 / 44 | 2M | 4M |
| Q1 2024 | 366 | 21M | 59.2% | 116 / 120 | 94 / 42 | 5M | 2M |
| Q4 2023 | 295 | 18M | 51.2% | 72 / 110 | 83 / 19 | 4M | 2M |
| Q3 2023 | 245 | 17M | 46.9% | 56 / 96 | 57 / 24 | 2M | 1M |
Top mutual fund and ETF holders
Latest monthly portfolio reports (Form N-PORT)
361 funds held APPF in Q2 2026, 51% of their shares through ETFs. Each fund counts once per quarter, from its quarter-end report.
| Fund | Shares | % of APPF | Value | % of fund | As of |
|---|---|---|---|---|---|
| MidCap Fund | 1,133,927 | 3.20% | $204.32M | 0.88% | Jul 31, 2026 |
| iShares Core S&P Mid-Cap ETF | 821,511 | 2.32% | $131.73M | 0.11% | Jun 30, 2026 |
| Vanguard Total Stock Market Index Fund | 723,941 | 2.04% | $116.08M | 0.01% | Jun 30, 2026 |
| Touchstone Funds Group Trust-Touchstone Mid Cap Fund | 634,544 | 1.79% | $101.75M | 2.26% | Jun 30, 2026 |
| Vanguard Information Technology Index Fund | 547,238 | 1.54% | $88.20M | 0.05% | May 31, 2026 |
| Vanguard Small-Cap Index Fund | 523,988 | 1.48% | $84.02M | 0.04% | Jun 30, 2026 |
| Vanguard Small-Cap Growth Index Fund | 301,797 | 0.85% | $48.39M | 0.10% | Jun 30, 2026 |
| Vanguard Extended Market Index Fund | 275,525 | 0.78% | $44.18M | 0.05% | Jun 30, 2026 |
| Invesco S&P MidCap Quality ETF | 215,190 | 0.61% | $38.78M | 0.71% | Jul 31, 2026 |
| T. Rowe Price Integrated U.S. Small-Cap Growth Equity Fund | 212,088 | 0.60% | $34.01M | 0.35% | Jun 30, 2026 |
| Neuberger Genesis Fund | 210,601 | 0.59% | $33.94M | 0.46% | May 31, 2026 |
| Virtus KAR Small-Cap Growth Fund | 148,141 | 0.42% | $23.75M | 3.85% | Jun 30, 2026 |
| iShares S&P Mid-Cap 400 Growth ETF | 144,290 | 0.41% | $23.14M | 0.20% | Jun 30, 2026 |
| PGIM Jennison Small Company Fund | 139,810 | 0.39% | $22.42M | 0.64% | Jun 30, 2026 |
| iShares Russell Mid-Cap Growth ETF | 134,793 | 0.38% | $21.61M | 0.10% | Jun 30, 2026 |
Officers, directors and major owners
People who filed Forms 3, 4 or 5 in the last two years
| Name | Role | Shares owned | % of shares | Latest filing |
|---|---|---|---|---|
| William Shane Trigg | Chief Executive Officer, Director | 67,053 | 0.19% | Nov 12, 2026 |
| Don Rigler | Principal Accounting Officer | 3,768 | 0.01% | Nov 12, 2026 |
| Elizabeth Erin Barat | Chief People Officer | 19,056 | 0.05% | Nov 12, 2026 |
| Timothy Mathias Eaton | Chief Financial Officer | 15,765 | 0.04% | Nov 12, 2026 |
| Evan Pickering | General Counsel | 4,438 | 0.01% | Nov 12, 2026 |
| Matthew S. Mazza | Chief Trust Officer | 25,015 | 0.07% | Sep 15, 2025 |
| Michael MiQi Yang | Director | 3,776 | 0.01% | Aug 18, 2026 |
| Diya Jolly | Director | 649 | 0.00% | Aug 18, 2026 |
| Winifred Markus Webb | Director | 9,225 | 0.03% | Jul 1, 2026 |
| Olivia Nottebohm | Director | 4,019 | 0.01% | Jul 1, 2026 |
| Saori Casey | Director | 2,358 | 0.01% | Jul 1, 2026 |
| Inc Appfolio | Director | 13,084 | 0.04% | Jul 1, 2026 |
| Scanlan Agnes Bundy | Director | 7,343 | 0.02% | Jul 1, 2026 |
| Janet Kerr | Director | 29,676 | 0.08% | Mar 11, 2026 |
| Robert Donald Casey III | Director | 39,266 | 0.11% | Aug 5, 2025 |
| Blottnitz Andreas von | Director | 456,714 | 1.29% | Jul 1, 2025 |
| Timothy K. Bliss | Director | 963,968 | 2.72% | Jun 9, 2025 |
| Alexander Wolf | Director | 413,668 | 1.17% | Feb 18, 2025 |
| Maurice J. Duca | 10% owner | 6,353,569 | 17.92% | Nov 6, 2026 |
| Klaus Schauser | 10% owner | 2,869,585 | 8.09% | Nov 19, 2025 |
Insider trades
Common stock transactions reported on Form 4, newest first
| Insider | Date | Transaction | Shares | Price | Value | Shares after |
|---|---|---|---|---|---|---|
| Evan Pickering General Counsel | Nov 11, 2026 | Sale(10b5-1 plan) | −464 | $221.47 | $102.76K | 4,438 |
| Evan Pickering General Counsel | Nov 10, 2026 | Tax withholding | −64 | $224.76 | $14.38K | 4,902 |
| Evan Pickering General Counsel | Nov 10, 2026 | Tax withholding | −39 | $224.76 | $8.77K | 4,966 |
| Evan Pickering General Counsel | Nov 10, 2026 | Tax withholding | −27 | $224.76 | $6.07K | 5,005 |
| Evan Pickering General Counsel | Nov 10, 2026 | Tax withholding | −55 | $224.76 | $12.36K | 5,032 |
| Evan Pickering General Counsel | Nov 10, 2026 | Tax withholding | −80 | $224.76 | $17.98K | 5,087 |
| Don Rigler Principal Accounting Officer | Nov 10, 2026 | Tax withholding | −62 | $224.76 | $13.94K | 3,768 |
| Don Rigler Principal Accounting Officer | Nov 10, 2026 | Tax withholding | −45 | $224.76 | $10.11K | 3,830 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −75 | $224.76 | $16.86K | 15,765 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −35 | $224.76 | $7.87K | 15,840 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −41 | $224.76 | $9.22K | 15,875 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −27 | $224.76 | $6.07K | 15,916 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −125 | $224.76 | $28.10K | 15,943 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −160 | $224.76 | $35.96K | 16,068 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −171 | $224.76 | $38.43K | 16,228 |
| Timothy Mathias Eaton Chief Financial Officer | Nov 10, 2026 | Tax withholding | −315 | $224.76 | $70.80K | 16,399 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −85 | $224.76 | $19.10K | 19,056 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −88 | $224.76 | $19.78K | 19,141 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −147 | $224.76 | $33.04K | 19,229 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −110 | $224.76 | $24.72K | 19,376 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −102 | $224.76 | $22.93K | 19,486 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −142 | $224.76 | $31.92K | 19,588 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −270 | $224.76 | $60.69K | 19,730 |
| Elizabeth Erin Barat Chief People Officer | Nov 10, 2026 | Tax withholding | −301 | $224.76 | $67.65K | 20,000 |
| William Shane Trigg Chief Executive Officer, Director | Nov 10, 2026 | Tax withholding | −796 | $224.76 | $178.91K | 67,053 |
| William Shane Trigg Chief Executive Officer, Director | Nov 10, 2026 | Tax withholding | −378 | $224.76 | $84.96K | 67,849 |
| William Shane Trigg Chief Executive Officer, Director | Nov 10, 2026 | Tax withholding | −220 | $224.76 | $49.45K | 68,227 |
| William Shane Trigg Chief Executive Officer, Director | Nov 10, 2026 | Tax withholding | −203 | $224.76 | $45.63K | 68,447 |
| William Shane Trigg Chief Executive Officer, Director | Nov 10, 2026 | Tax withholding | −984 | $224.76 | $221.16K | 68,650 |
| William Shane Trigg Chief Executive Officer, Director | Nov 10, 2026 | Tax withholding | −539 | $224.76 | $121.15K | 69,634 |
| William Shane Trigg Chief Executive Officer, Director | Nov 10, 2026 | Tax withholding | −599 | $224.76 | $134.63K | 70,173 |
| Don Rigler Principal Accounting Officer | Nov 9, 2026 | Sale(10b5-1 plan) | −150 | $230.39 | $34.56K | 3,875 |
| Maurice J. Duca 10% owner | Nov 5, 2026 | Sale(10b5-1 plan) | −1,600 | $240.15 | $384.24K | 27,700 |
| Maurice J. Duca 10% owner | Nov 5, 2026 | Sale(10b5-1 plan) | −1,600 | $240.00 | $384.00K | 4,800 |
| Maurice J. Duca 10% owner | Nov 5, 2026 | Sale(10b5-1 plan) | −1,600 | $240.14 | $384.22K | 27,205 |
| Maurice J. Duca 10% owner | Nov 4, 2026 | Sale(10b5-1 plan) | −2,200 | $240.08 | $528.18K | 29,300 |
| Maurice J. Duca 10% owner | Nov 4, 2026 | Sale(10b5-1 plan) | −1,600 | $240.00 | $384.00K | 6,400 |
| Maurice J. Duca 10% owner | Nov 4, 2026 | Sale(10b5-1 plan) | −2,200 | $240.12 | $528.26K | 28,805 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −62 | $224.14 | $13.90K | 8,000 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −183 | $216.38 | $39.60K | 33,657 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −92 | $218.14 | $20.07K | 33,565 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −365 | $221.37 | $80.80K | 33,200 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −1,006 | $222.43 | $223.76K | 32,194 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −694 | $224.13 | $155.55K | 31,500 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −8 | $214.71 | $1.72K | 8,216 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −17 | $216.38 | $3.68K | 8,199 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −8 | $218.14 | $1.75K | 8,191 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −35 | $221.41 | $7.75K | 8,156 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −94 | $222.42 | $20.91K | 8,062 |
| Maurice J. Duca 10% owner | Aug 21, 2026 | Sale(10b5-1 plan) | −92 | $214.73 | $19.76K | 33,840 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −622 | $215.37 | $133.96K | 38,910 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −22 | $220.06 | $4.84K | 8,224 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −199 | $219.35 | $43.65K | 8,246 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −551 | $218.46 | $120.37K | 8,445 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −452 | $217.68 | $98.39K | 8,996 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −198 | $216.44 | $42.86K | 9,448 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −178 | $215.37 | $38.34K | 9,646 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −702 | $216.43 | $151.93K | 38,208 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −1,550 | $217.67 | $337.39K | 36,658 |
| Maurice J. Duca 10% owner | Aug 20, 2026 | Sale(10b5-1 plan) | −1,947 | $218.45 | $425.32K | 34,711 |
Awards, option exercises, tax withholding and gifts are shown alongside open-market buys and sales. Each name links to the filing on SEC EDGAR.
Short interest
Shares sold short and not yet bought back, as of Oct 30, 2026 (FINRA, reported twice a month)
Short % of float
12.10%
3M shares short
Days to cover
5.8
At 0M shares a day
Change since last report
-5.4%
From 3M shares
Short volume, 20 days
64.7%
Of volume reported to FINRA
Shares sold short, last 12 months
Short sale volume counts trades marked short on any given day, including market-maker hedging, so it runs far higher than the share of AppFolio's stock actually held short. Settlement fails (shares not delivered on time) peaked at 61,518 shares on Aug 26, 2026 over the last 90 days.
Planned insider sales
Notices of proposed sale filed on Form 144 before shares are sold
| Seller | Filed | Shares | Market value | Planned sale | Acquired through |
|---|---|---|---|---|---|
| Maurice Duca, Trustee IGSB Money Purchase Pension Trust FBO Suzanne Duca 10% Stockholder | Nov 5, 2026 | 20,193 | $4.78M | Nov 5, 2026 | Direct from Issuer |
| Maurice Duca J. Roth IRA 10% Stockholder | Nov 5, 2026 | 28,800 | $6.82M | Nov 5, 2026 | Direct from Issuer |
| Maurice J. Duca Family Trust Dated 3/25/1981 10% Stockholder | Nov 5, 2026 | 6,400 | $1.52M | Nov 5, 2026 | Direct from Issuer |
| Maurice Duca, Trustee IGSB Money Purchase Pension Trust FBO Suzanne Duca 10% Stockholder | Nov 4, 2026 | 2,200 | $492.23K | Nov 4, 2026 | Direct from Issuer |
| Maurice Duca J. Roth IRA 10% Stockholder | Nov 4, 2026 | 2,200 | $492.23K | Nov 4, 2026 | Direct from Issuer |
| Maurice J. Duca Family Trust Dated 3/25/1981 10% Stockholder | Nov 4, 2026 | 1,600 | $357.98K | Nov 4, 2026 | Direct from Issuer |
| Timothy Mathias Eaton Officer | Aug 19, 2026 | 373 | $76.07K | Aug 19, 2026 | Restricted Stock Units |
| William Shane Trigg Director, Officer | Aug 14, 2026 | 2,057 | $419.57K | Aug 14, 2026 | Restricted Stock Units |
| Evan Pickering Officer | Aug 12, 2026 | 322 | $65.37K | Aug 12, 2026 | Restricted Stock Units |
| Evan Pickering Officer | Aug 11, 2026 | 141 | $28.14K | Aug 11, 2026 | Performance Stock Units |
| Don Rigler Officer | Aug 10, 2026 | 300 | $59.62K | Aug 10, 2026 | Restricted Stock Units |
| Evan Pickering Officer | Aug 5, 2026 | 661 | $131.89K | Aug 5, 2026 | Restricted Stock Units |
| Maurice Duca, Trustee IGSB Money Purchase Pension Trust FBO Suzanne Duca 10% Stockholder | Jul 7, 2026 | 122,000 | $21.48M | Jul 7, 2026 | Direct from Issuer |
| Maurice J. Duca Family Trust Dated 3/25/1981 10% Stockholder | Jul 7, 2026 | 36,000 | $6.34M | Jul 7, 2026 | Direct from Issuer |
| Maurice Duca J. Roth IRA 10% Stockholder | Jul 7, 2026 | 65,000 | $11.44M | Jul 7, 2026 | Direct From Issuer |
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