RDDTNYSEServices-Computer Processing & Data PreparationFiscal year ends December 31
Reddit, Inc.
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Jul 31, 2026
$155.14−1.00 (-0.64%)
Close on Oct 19, 2026
- Market cap
- $31.34B
- P/E (TTM)
- 36.1
- Dividend yield
- –
Ownership
Institutional holdings as of Jun 30, 2026, from 13F filings
Held by institutions
65.8%
127M of 192M shares
Institutional holders
892
202 new, 100 sold out
Net institutional buying
7M
In Q2 2026
Insider trades, 12 months
4 buys · 465 sales
Net sold $233.03M
Shares held by institutions
Holders of more than 5%
Latest Schedule 13D (active) or 13G (passive) filed by each holder
| Holder | Shares | % of class | Filing | As of |
|---|---|---|---|---|
| Baillie Gifford & Co | 7,309,109 | 5.20% | 13G (passive) | Mar 31, 2026 |
| Vanguard Capital Management | 7,014,092 | 5.02% | 13G (passive) | Mar 31, 2026 |
| BlackRock, Inc. | 6,743,745 | 5.01% | 13G (passive) | Sep 30, 2025 |
| Coatue Management, L.L.C. | 6,530,236 | 5.50% | 13G (passive) | Dec 31, 2024 |
| Steven Huffman | 51,431,595 | 27.20% | 13D (active) amendment | Oct 30, 2025 |
| Steve Ladd Huffman | 48,143,643 | 24.80% | 13D (active) amendment | May 4, 2026 |
| Advance Magazine Publishers Inc. | 42,207,274 | 26.10% | 13G (passive) | Sep 30, 2024 |
| Abigail P. Johnson | 16,278,730 | 13.20% | 13G (passive) amendment | Dec 31, 2024 |
Top institutional holders
13F holdings as of Jun 30, 2026
| Holder | Shares | % of RDDT | Value | Change | % of portfolio |
|---|---|---|---|---|---|
| BlackRock, Inc. | 8,004,079 | 4.16% | $1.39B | +341,555 | 0.02% |
| Baillie Gifford & Co | 7,191,302 | 3.74% | $1.25B | −117,807 | 1.13% |
| Vanguard Portfolio Management LLC | 6,937,449 | 3.61% | $1.20B | +204,224 | 0.05% |
| Vanguard Capital Management LLC | 6,038,213 | 3.14% | $1.05B | +140,969 | 0.02% |
| Capital World Investors | 4,432,810 | 2.30% | $769.45M | +10,197 | 0.09% |
| Alliancebernstein L.P. | 4,168,897 | 2.17% | $561.34M | −703,096 | 0.19% |
| Jericho Capital Asset Management L.P. | 3,335,221 | 1.73% | $578.93M | New | 4.79% |
| Goldman Sachs Group Inc | 3,240,014 | 1.68% | $562.40M | −43,092 | 0.05% |
| State Street Corp | 2,979,587 | 1.55% | $517.20M | +237,523 | 0.02% |
| FMR LLC | 2,830,225 | 1.47% | $491.27M | −86,235 | 0.02% |
| Coatue Management LLC | 2,789,891 | 1.45% | $484.27M | – | 1.00% |
| T. Rowe Price Investment Management, Inc. | 2,586,387 | 1.34% | $448.95K | +388,798 | 0.29% |
| Tiger Global Management LLC | 2,528,819 | 1.31% | $438.95M | +28,819 | 1.83% |
| Geode Capital Management, LLC | 2,491,075 | 1.29% | $431.71M | +31,676 | 0.02% |
| D1 Capital Partners L.P. | 2,464,411 | 1.28% | $427.77M | +5,260 | 1.23% |
| Quantinno Capital Management LP | 2,125,956 | 1.10% | $369.02M | +18,326 | 0.44% |
| Citigroup Inc | 2,068,997 | 1.08% | $359.14M | +832,641 | 0.12% |
| UBS Group AG | 1,731,100 | 0.90% | $300.48M | +272,277 | 0.04% |
| Edgewood Management LLC | 1,654,818 | 0.86% | $287.24M | New | 2.96% |
| Morgan Stanley | 1,582,408 | 0.82% | $274.67M | −471,475 | 0.01% |
Institutional buying and selling by quarter
Positions opened, added to, reduced and closed by 13F filers
| Quarter | Holders | Shares held | % of shares | New / added | Reduced / closed | Shares bought | Shares sold |
|---|---|---|---|---|---|---|---|
| Q2 2026 | 892 | 127M | 65.8% | 202 / 356 | 242 / 100 | 22M | 15M |
| Q1 2026 | 795 | 120M | 62.4% | 141 / 327 | 249 / 216 | 34M | 29M |
| Q4 2025 | 882 | 128M | 66.7% | 198 / 369 | 218 / 93 | 23M | 18M |
| Q3 2025 | 788 | 124M | 64.2% | 257 / 272 | 191 / 94 | 32M | 18M |
| Q2 2025 | 634 | 110M | 57.2% | 185 / 227 | 161 / 118 | 33M | 25M |
| Q1 2025 | 572 | 103M | 53.3% | 197 / 193 | 132 / 108 | 27M | 19M |
| Q4 2024 | 492 | 96M | 49.7% | 256 / 105 | 97 / 40 | 47M | 22M |
| Q3 2024 | 287 | 78M | 40.7% | 142 / 91 | 17 / 31 | 54M | 6M |
| Q2 2024 | 180 | 32M | 16.4% | 87 / 39 | 20 / 35 | 13M | 3M |
| Q1 2024 | 128 | 22M | 11.2% | 128 / 0 | 0 / 0 | 22M | 0M |
| Q4 2023 | 1 | 0M | 0.0% | 1 / 0 | 0 / 0 | 0M | 0M |
Top mutual fund and ETF holders
Latest monthly portfolio reports (Form N-PORT)
| Fund | Shares | % of RDDT | Value | % of fund | As of |
|---|---|---|---|---|---|
| Vanguard Total Stock Market Index Fund | 4,281,907 | 2.23% | $743.25M | 0.03% | Jun 30, 2026 |
| Growth Fund of America | 3,856,813 | 2.00% | $678.80M | 0.19% | May 31, 2026 |
| Vanguard Mid-Cap Index Fund | 2,922,154 | 1.52% | $507.23M | 0.23% | Jun 30, 2026 |
| Vanguard Growth Index Fund | 1,803,883 | 0.94% | $313.12M | 0.08% | Jun 30, 2026 |
| Vanguard Extended Market Index Fund | 1,497,755 | 0.78% | $259.98M | 0.27% | Jun 30, 2026 |
| T. Rowe Price Mid-Cap Growth Fund, Inc. | 1,364,190 | 0.71% | $236.80M | 1.03% | Jun 30, 2026 |
| Vanguard Mid-Cap Growth Index Fund | 1,033,199 | 0.54% | $179.34M | 0.52% | Jun 30, 2026 |
| Fidelity Blue Chip Growth Fund | 923,600 | 0.48% | $129.92M | 0.13% | Jul 31, 2026 |
| Ab Large Cap Growth Fund Inc | 814,101 | 0.42% | $141.31M | 0.62% | Jun 30, 2026 |
| iShares Russell Mid-Cap Growth ETF | 786,911 | 0.41% | $136.59M | 0.63% | Jun 30, 2026 |
| Fidelity Extended Market Index Fund | 663,531 | 0.34% | $116.78M | 0.27% | May 31, 2026 |
| Heritage Fund | 611,944 | 0.32% | $86.08M | 1.62% | Jul 31, 2026 |
| iShares Russell Mid-Cap ETF | 547,890 | 0.28% | $95.10M | 0.17% | Jun 30, 2026 |
| iShares Russell 1000 Growth ETF | 509,511 | 0.26% | $88.44M | 0.07% | Jun 30, 2026 |
| Fidelity Mid Cap Index Fund | 505,520 | 0.26% | $71.11M | 0.14% | Jul 31, 2026 |
Officers, directors and major owners
People who filed Forms 3, 4 or 5 in the last two years
| Name | Role | Shares owned | % of shares | Latest filing |
|---|---|---|---|---|
| Steve Ladd Huffman | CEO & President, Director, 10% owner | 3,912,978 | 2.03% | Sep 17, 2026 |
| Paul T. Cappuccio | Chief Legal Officer | – | – | Sep 21, 2026 |
| Jennifer L. Wong | Chief Operating Officer | 1,096,768 | 0.57% | Sep 16, 2026 |
| Andrew Vollero | Chief Financial Officer | 233,889 | 0.12% | Aug 24, 2026 |
| Michelle Marie Reynolds | Chief Accounting Officer | 13,795 | 0.01% | Aug 24, 2026 |
| Benjamin Seong Lee | Chief Legal Officer | 71,536 | 0.04% | Aug 24, 2026 |
| Christopher Brian Slowe | Chief Technology Officer | 202,705 | 0.11% | Apr 10, 2026 |
| Robert A. Sauerberg | Director | 31,086 | 0.02% | Aug 27, 2026 |
| Steven O. Newhouse | Director | 42,220,461 | 21.94% | Jul 7, 2026 |
| David C. Habiger | Director | 37,264 | 0.02% | Jul 7, 2026 |
| Michael Seibel | Director | 9,236 | 0.00% | Jul 7, 2026 |
| Sarah E. Farrell | Director | 70,862 | 0.04% | Jul 7, 2026 |
| Patricia Filikrushel | Director | 31,755 | 0.02% | Jul 7, 2026 |
| Mary Porter Gale | Director | 30,940 | 0.02% | Jul 7, 2026 |
| Advance Publications, Inc | Director, 10% owner | – | – | Nov 22, 2024 |
| Magazine Publishers Inc. Advance | Director, 10% owner | 42,207,274 | 21.94% | Nov 22, 2024 |
| Holdings Ltd Tencent | – | 12,489,761 | 6.49% | Nov 21, 2024 |
| Cloud Europe B.V. Tencent | – | 12,609,587 | 6.55% | Nov 21, 2024 |
Insider trades
Common stock transactions reported on Form 4, newest first
| Insider | Date | Transaction | Shares | Price | Value | Shares after |
|---|---|---|---|---|---|---|
| Steve Ladd Huffman CEO & President, Director, 10% owner | Sep 15, 2026 | Sale(10b5-1 plan) | −1,400 | $162.81 | $227.93K | 336,732 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Sep 15, 2026 | Sale(10b5-1 plan) | −300 | $163.64 | $49.09K | 336,432 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Sep 15, 2026 | Sale(10b5-1 plan) | −1,079 | $160.99 | $173.71K | 338,132 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Sep 15, 2026 | Sale(10b5-1 plan) | −6,027 | $160.28 | $966.01K | 339,211 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Sep 15, 2026 | Sale(10b5-1 plan) | −7,602 | $159.44 | $1.21M | 345,238 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Sep 15, 2026 | Sale(10b5-1 plan) | −900 | $158.21 | $142.39K | 352,840 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Sep 15, 2026 | Option exercise | +17,308 | $25.29 | $437.72K | 353,740 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −8,758 | $159.13 | $1.39M | 1,060,768 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −2,700 | $158.04 | $426.71K | 1,069,526 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −2,300 | $165.90 | $381.57K | 1,012,226 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Option exercise | +16,453 | $5.35 | $88.02K | 1,028,679 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −5,442 | $159.84 | $869.85K | 1,055,326 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −3,500 | $161.06 | $563.71K | 1,051,826 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −9,100 | $162.34 | $1.48M | 1,042,726 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −8,690 | $163.16 | $1.42M | 1,034,036 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −13,010 | $164.17 | $2.14M | 1,021,026 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Sale(10b5-1 plan) | −6,500 | $165.09 | $1.07M | 1,014,526 |
| Jennifer L. Wong Chief Operating Officer | Sep 14, 2026 | Option exercise | +43,547 | $20.76 | $904.04K | 1,072,226 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 31, 2026 | Option exercise | +18,000 | $25.29 | $455.22K | 354,432 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 31, 2026 | Sale(10b5-1 plan) | −100 | $151.17 | $15.12K | 336,432 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 31, 2026 | Sale(10b5-1 plan) | −700 | $149.59 | $104.71K | 336,532 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 31, 2026 | Sale(10b5-1 plan) | −7,000 | $148.35 | $1.04M | 337,232 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 31, 2026 | Sale(10b5-1 plan) | −10,200 | $147.66 | $1.51M | 344,232 |
| Robert A. Sauerberg Director | Aug 25, 2026 | Sale | −5,128 | $159.92 | $820.07K | 27,087 |
| Benjamin Seong Lee Chief Legal Officer | Aug 20, 2026 | Tax withholding | −3,887 | $151.71 | $589.70K | 71,536 |
| Michelle Marie Reynolds Chief Accounting Officer | Aug 20, 2026 | Tax withholding | −1,265 | $151.71 | $191.91K | 13,795 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 20, 2026 | Tax withholding | −40,336 | $151.71 | $6.12M | 336,432 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 20, 2026 | Conversion | +2,954 | – | – | 376,768 |
| Jennifer L. Wong Chief Operating Officer | Aug 20, 2026 | Tax withholding | −38,113 | $151.71 | $5.78M | 1,012,226 |
| Andrew Vollero Chief Financial Officer | Aug 20, 2026 | Tax withholding | −10,319 | $151.71 | $1.57M | 233,889 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −5,100 | $178.09 | $908.26K | 380,314 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Option exercise | +18,000 | $25.29 | $455.22K | 391,814 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −1,300 | $175.04 | $227.55K | 390,514 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −2,292 | $176.11 | $403.64K | 388,222 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −100 | $184.06 | $18.41K | 373,814 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −200 | $182.82 | $36.56K | 373,914 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −600 | $182.19 | $109.31K | 374,114 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −600 | $181.06 | $108.64K | 374,714 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −2,200 | $180.15 | $396.33K | 375,314 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −2,800 | $178.95 | $501.06K | 377,514 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 14, 2026 | Sale(10b5-1 plan) | −2,808 | $177.04 | $497.13K | 385,414 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −12,570 | $178.71 | $2.25M | 1,079,269 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Option exercise | +60,000 | $5.35 | $321.00K | 1,110,339 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Option exercise | +15,000 | $25.29 | $379.35K | 1,125,339 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −2,796 | $174.82 | $488.80K | 1,122,543 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −5,324 | $175.70 | $935.43K | 1,117,219 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −11,380 | $176.73 | $2.01M | 1,105,839 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −14,000 | $177.91 | $2.49M | 1,091,839 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −400 | $183.95 | $73.58K | 1,050,339 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −1,000 | $182.70 | $182.70K | 1,050,739 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −2,400 | $181.88 | $436.51K | 1,051,739 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −3,200 | $180.71 | $578.27K | 1,054,139 |
| Jennifer L. Wong Chief Operating Officer | Aug 14, 2026 | Sale(10b5-1 plan) | −21,930 | $180.00 | $3.95M | 1,057,339 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 4, 2026 | Option exercise | +18,000 | $25.29 | $455.22K | 391,814 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 4, 2026 | Sale(10b5-1 plan) | −315 | $162.45 | $51.17K | 373,814 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 4, 2026 | Sale(10b5-1 plan) | −1,200 | $161.78 | $194.14K | 374,129 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 4, 2026 | Sale(10b5-1 plan) | −9,521 | $159.87 | $1.52M | 379,893 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 4, 2026 | Sale(10b5-1 plan) | −800 | $158.90 | $127.12K | 389,414 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 4, 2026 | Sale(10b5-1 plan) | −300 | $157.18 | $47.15K | 390,214 |
| Steve Ladd Huffman CEO & President, Director, 10% owner | Aug 4, 2026 | Sale(10b5-1 plan) | −600 | $155.60 | $93.36K | 390,514 |
Awards, option exercises, tax withholding and gifts are shown alongside open-market buys and sales. Each name links to the filing on SEC EDGAR.
Planned insider sales
Notices of proposed sale filed on Form 144 before shares are sold
| Seller | Filed | Shares | Market value | Planned sale | Acquired through |
|---|---|---|---|---|---|
| XYZ Revocable Trust The Director, Officer, 10% Stockholder | Sep 15, 2026 | 121,156 | $19.67M | Sep 15, 2026 | Exercise of Stock Options |
| Xyz Revocable Trust The Director, Officer, 10% Stockholder | Aug 31, 2026 | 18,000 | $2.75M | Aug 31, 2026 | Exercise of Stock Options |
| A. Sauerberg Jr 2002 Rev Tr Robert Director | Aug 25, 2026 | 5,128 | $820.07K | Aug 25, 2026 | Restricted Stock Vesting Under a Registered Plan |
| Wong Jennifer Officer | Aug 14, 2026 | 195,000 | $30.83M | Aug 14, 2026 | Exercise of Stock Options |
| Reynolds Michelle Officer | Jul 1, 2026 | 808 | $140.25K | Jul 1, 2026 | Restricted Stock Units |
| Wong Jennifer Officer | Jun 16, 2026 | 78,333 | $14.25M | Jun 16, 2026 | Exercise of Stock Options |
| Xyz Revocable Trust The Director, Officer, 10% Stockholder | May 29, 2026 | 108,000 | $18.11M | May 29, 2026 | Exercise of Stock Options |
| Brian Slowe Christopher Officer | May 27, 2026 | 59,500 | $8.61M | May 27, 2026 | Restricted Stock Units |
| Xyz Revocable Trust The Director, Officer, 10% Stockholder | Feb 27, 2026 | 108,000 | $16.34M | Feb 27, 2026 | Exercise of Stock Options |
| Wong Jennifer Officer | Feb 24, 2026 | 142,618 | $20.32M | Feb 24, 2026 | Exercise of Stock Options |
| Brian Slowe Christopher Officer | Feb 23, 2026 | 93,036 | $13.97M | Feb 23, 2026 | Exercise of Stock Options |
| Reynolds Michelle Officer | Feb 23, 2026 | 2,291 | $344.04K | Feb 23, 2026 | Restricted Stock Units |
| Lee Benjamin Officer | Feb 23, 2026 | 5,575 | $837.20K | Feb 23, 2026 | Restricted Stock Units |
| Trust Morma Officer | Jan 20, 2026 | 26,132 | $6.04M | Jan 20, 2026 | Previously Exercised Stock Options |
| Lee Benjamin Officer | Jan 7, 2026 | 31,250 | $7.93M | Jan 7, 2026 | Exercise of Stock Options |