Cardlytics vs RUM
CDLX and RUM side by side, both in computer programming, data processing, and other computer related services. Figures are trailing twelve months unless noted, from SEC filings and end-of-day prices.
How CDLX and RUM compare
RUM is the larger company, worth 304 times as much as Cardlytics ($3.0B against $9.7M).
RUM grew revenue faster over the last twelve months (82.6% versus −25.3% for Cardlytics).
Cardlytics keeps more of each dollar of sales as profit, with a net margin of −20.8% compared with −117% at RUM.
RUM scores higher on the StockData Score (8 against 7 for Cardlytics), which adds up 30 checks on valuation, growth, past performance, financial health and dividends.
Key numbers
A dot marks the better figure where higher or lower is clearly better.
| Metric | CDLX | RUM |
|---|---|---|
| Size and price | ||
| Market cap | $9.7M | $3.0B |
| Share price | $1.65 | $5.96 |
| Change, 1 year | −88.5% | −9.1% |
| Change, 5 years | −99.8% | −38.9% |
| Beta (5Y) | 2.50 | 1.37 |
| Employees | 275 | 156 |
| StockData Score | ||
| Total score | 7 | 8 (better) |
| Valuation score | 1 (better) | 0 |
| Growth score | 0 | 2 (better) |
| Performance score | 1 | 1 |
| Health score | 5 | 5 |
| Dividend score | 0 | 0 |
| Valuation | ||
| P/S | 0.1× (better) | 15.6× |
| FCF yield | −74.1% | −7.5% (better) |
| Growth | ||
| Revenue growth (TTM) | −25.3% | 82.6% (better) |
| Revenue growth, 5Y average | 4.5% | – |
| Profitability | ||
| Operating margin | −19.2% (better) | −121% |
| Net margin | −20.8% (better) | −117% |
| FCF margin | −4.1% (better) | −117% |
| Return on equity | – | −73.5% |
| Return on invested capital | – | −560% |
| Financial health | ||
| Current ratio | 1.82 | 2.05 (better) |
| Altman Z-score | −8.24 | 1.99 (better) |
| Piotroski F-score | 6 | 6 |
| Dividends and buybacks | ||
| Shareholder yield | 0.00% | 0.00% |
| Ownership | ||
| Held by institutions | 29.6% | 14.3% |
| Insider net buying, 12 months | −$406K | $4.2M (better) |
Go deeper
- CDLX stock overview
- CDLX income statement
- CDLX valuation and score
- RUM stock overview
- RUM income statement
- RUM valuation and score
For information only, not investment advice. Check the source filings before relying on any figure.