MediaAlpha vs Zillow
MAX and ZG side by side, both in miscellaneous business services. Figures are trailing twelve months unless noted, from SEC filings and end-of-day prices.
How MAX and ZG compare
Zillow is the larger company, worth 7.8 times as much as MediaAlpha ($6.8B against $871M).
MediaAlpha grew revenue faster over the last twelve months (15.2% versus 15.1% for Zillow).
MediaAlpha keeps more of each dollar of sales as profit, with a net margin of 8.4% compared with −4.0% at Zillow.
MediaAlpha scores higher on the StockData Score (14 against 5 for Zillow), which adds up 30 checks on valuation, growth, past performance, financial health and dividends.
Key numbers
A dot marks the better figure where higher or lower is clearly better.
| Metric | MAX | ZG |
|---|---|---|
| Size and price | ||
| Market cap | $871M | $6.8B |
| Share price | $14.71 | $30.11 |
| Change, 1 year | 11.1% | −57.0% |
| Change, 5 years | −13.6% | −46.6% |
| Beta (5Y) | 0.87 | 1.48 |
| Employees | 147 | 7,068 |
| StockData Score | ||
| Total score | 14 (better) | 5 |
| Valuation score | 4 (better) | 1 |
| Growth score | 2 (better) | 1 |
| Performance score | 4 (better) | 1 |
| Health score | 4 (better) | 2 |
| Dividend score | 0 | 0 |
| Valuation | ||
| P/E | 8.2× | – |
| P/S | 0.7× (better) | 2.4× |
| P/B | 17.0× | 1.6× (better) |
| EV/EBITDA | 10.6× (better) | 53.7× |
| P/FCF | 16.1× (better) | 21.6× |
| FCF yield | 6.2% (better) | 4.6% |
| Fair value | $36.69 | $12.97 |
| Margin of safety | 59.9% (better) | −132% |
| Growth | ||
| Revenue growth (TTM) | 15.2% (better) | 15.1% |
| Revenue growth, 5Y average | 13.7% (better) | 9.7% |
| Profitability | ||
| Gross margin | 14.8% | 72.5% (better) |
| Operating margin | 7.2% (better) | −5.1% |
| Net margin | 8.4% (better) | −4.0% |
| FCF margin | 4.2% | 11.0% (better) |
| Return on equity | 1002% (better) | −2.5% |
| Return on invested capital | 71.6% (better) | −3.2% |
| Financial health | ||
| Debt / equity | 3.41 | – |
| Net debt / EBITDA | 1.67 | – |
| Interest coverage | 8.8× (better) | −7.0× |
| Current ratio | 1.32 | 1.76 (better) |
| Altman Z-score | 4.42 (better) | 3.80 |
| Piotroski F-score | 4 | 7 (better) |
| Dividends and buybacks | ||
| Buyback yield | 7.4% | 15.9% (better) |
| Shareholder yield | 7.4% | 15.9% (better) |
| Ownership | ||
| Held by institutions | 82.2% | 94.4% |
| Held by insiders | 39.2% | 8.8% |
| Insider net buying, 12 months | −$123M | −$9.9M (better) |
| Superinvestors holding | – | 1 |
| Short interest, % of float | 9.3% | – |
Go deeper
- MAX stock overview
- MAX income statement
- MAX valuation and score
- ZG stock overview
- ZG income statement
- ZG valuation and score
Other comparisons
For information only, not investment advice. Check the source filings before relying on any figure.