MYSZNasdaqServices-Prepackaged SoftwareFiscal year ends December 31
My Size, Inc.
Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Aug 13, 2026
$1.12−0.02 (-1.75%)
Close on Oct 19, 2026
- Market cap
- $672.63K
- P/E (TTM)
- –
- Dividend yield
- –
Ownership
Who owns My Size's shares
Held by institutions
–
Shares held, 13F filers
Institutional holders
–
Net institutional buying
–
Insider trades, 12 months
6 buys · 0 sales
Net bought $28.39K
Holders of more than 5%
Latest Schedule 13D (active) or 13G (passive) filed by each holder
| Holder | Shares | % of class | Filing | As of |
|---|---|---|---|---|
| Ronen Luzon | 369,085 | 8.02% | 13D (active) amendment | Dec 15, 2025 |
| Armistice Capital, LLC | 141,523 | 9.99% | 13G (passive) amendment | Sep 30, 2024 |
Officers, directors and major owners
People who filed Forms 3, 4 or 5 in the last two years
| Name | Role | Shares owned | % of shares | Latest filing |
|---|---|---|---|---|
| Ronen Luzon | Chief Executive Officer, Director | 372,835 | 51.18% | Dec 30, 2025 |
| Billy Pardo | CPO & COO | 369,085 | 50.66% | Dec 17, 2025 |
| Oren Elmaliah | Chief Financial Officer | 32,500 | 4.46% | Dec 17, 2025 |
| Saralegui Borja Cembrero | Chief Growth Officer | 117,965 | 16.19% | Dec 17, 2025 |
| Or Kles | Chief Financial Officer | 19,750 | 2.71% | Jan 2, 2025 |
| Oron Branitzky | Director | 17,500 | 2.40% | Dec 17, 2025 |
| Arik Kaufman | Director | 17,500 | 2.40% | Dec 17, 2025 |
| Guy Zimmerman | Director | 17,500 | 2.40% | Dec 17, 2025 |
| Roy Golan | Director | 15,000 | 2.06% | Dec 17, 2025 |
| Avatar Securities, Llc | 10% owner | 31,186 | 4.28% | Feb 12, 2025 |
Insider trades
Common stock transactions reported on Form 4, newest first
| Insider | Date | Transaction | Shares | Price | Value | Shares after |
|---|---|---|---|---|---|---|
| Ronen Luzon Chief Executive Officer, Director | Dec 29, 2025 | Buy | +3,750 | $0.78 | $2.93K | 293,085 |
| Ronen Luzon Chief Executive Officer, Director | Dec 15, 2025 | Award | +60,000 | – | – | 79,750 |
| Ronen Luzon Chief Executive Officer, Director | Dec 15, 2025 | Award | +215,000 | – | – | 289,335 |
| Guy Zimmerman Director | Dec 15, 2025 | Award | +15,000 | – | – | 17,500 |
| Billy Pardo CPO & COO | Dec 15, 2025 | Award | +215,000 | – | – | 289,335 |
| Billy Pardo CPO & COO | Dec 15, 2025 | Award | +60,000 | – | – | 79,750 |
| Roy Golan Director | Dec 15, 2025 | Award | +15,000 | – | – | 15,000 |
| Oren Elmaliah Chief Financial Officer | Dec 15, 2025 | Award | +30,000 | – | – | 32,500 |
| Oron Branitzky Director | Dec 15, 2025 | Award | +15,000 | – | – | 17,500 |
| Arik Kaufman Director | Dec 15, 2025 | Award | +15,000 | – | – | 17,500 |
| Saralegui Borja Cembrero Chief Growth Officer | Dec 15, 2025 | Award | +110,000 | – | – | 117,965 |
| Ronen Luzon Chief Executive Officer, Director | Dec 1, 2025 | Buy | +2,600 | $0.91 | $2.37K | 74,335 |
| Ronen Luzon Chief Executive Officer, Director | Nov 25, 2025 | Buy | +14,000 | $0.90 | $12.60K | 71,735 |
| Ronen Luzon Chief Executive Officer, Director | Nov 24, 2025 | Buy | +235 | $0.89 | $209 | 57,735 |
| Ronen Luzon Chief Executive Officer, Director | Nov 20, 2025 | Buy | +3,000 | $0.77 | $2.31K | 57,500 |
| Ronen Luzon Chief Executive Officer, Director | Nov 20, 2025 | Buy | +10,500 | $0.76 | $7.98K | 54,500 |
| Avatar Securities, Llc 10% owner | Dec 30, 2024 | Sale | −120,524 | $4.85 | $584.54K | 31,186 |
| Avatar Securities, Llc 10% owner | Dec 30, 2024 | Sale | −100 | $5.48 | $548 | 31,086 |
| Ronen Luzon Chief Executive Officer, Director | Dec 30, 2024 | Sale | −2,000 | $5.12 | $10.24K | 48,000 |
| Ronen Luzon Chief Executive Officer, Director | Dec 30, 2024 | Sale | −2,000 | $5.10 | $10.20K | 19,750 |
| Ronen Luzon Chief Executive Officer, Director | Dec 30, 2024 | Sale | −2,000 | $5.40 | $10.80K | 44,000 |
| Ronen Luzon Chief Executive Officer, Director | Dec 30, 2024 | Sale | −2,000 | $5.10 | $10.20K | 46,000 |
| Billy Pardo CPO & COO | Dec 30, 2024 | Sale | −2,000 | $5.10 | $10.20K | 46,000 |
| Billy Pardo CPO & COO | Dec 30, 2024 | Sale | −2,000 | $5.12 | $10.24K | 48,000 |
| Billy Pardo CPO & COO | Dec 30, 2024 | Sale | −2,000 | $5.40 | $10.80K | 44,000 |
| Billy Pardo CPO & COO | Dec 30, 2024 | Sale | −2,000 | $5.10 | $10.20K | 19,750 |
| Or Kles Chief Financial Officer | Dec 30, 2024 | Sale | −2,000 | $5.40 | $10.80K | 19,750 |
| Guy Zimmerman Director | Feb 14, 2024 | Award | +20,000 | – | – | 20,000 |
| Or Kles Chief Financial Officer | Feb 14, 2024 | Award | +150,000 | – | – | 174,000 |
| Arik Kaufman Director | Feb 14, 2024 | Award | +20,000 | – | – | 20,000 |
| Billy Pardo CPO & COO | Feb 14, 2024 | Award | +150,000 | – | – | 174,000 |
| Billy Pardo CPO & COO | Feb 14, 2024 | Award | +300,000 | – | – | 400,000 |
| Oron Branitzky Director | Feb 14, 2024 | Award | +20,000 | – | – | 20,000 |
| Ronen Luzon Chief Executive Officer, Director | Feb 14, 2024 | Award | +150,000 | – | – | 174,000 |
| Ronen Luzon Chief Executive Officer, Director | Feb 14, 2024 | Award | +300,000 | – | – | 400,000 |
| Oren Elmaliah Director | Feb 14, 2024 | Award | +20,000 | – | – | 20,000 |
| Ronen Luzon Chief Executive Officer, Director | Nov 29, 2023 | Sale(10b5-1 plan) | −4,683 | $0.68 | $3.18K | 100,000 |
| Ilia Turchinsky – | Sep 6, 2023 | Sale | −1,211 | $1.41 | $1.71K | 12,776 |
| Ilia Turchinsky – | Aug 24, 2023 | Sale | −2,013 | $2.47 | $4.97K | 13,987 |
| Billy Pardo Chief Operating Officer | Sep 29, 2022 | Award | +2,500,000 | – | – | 2,617,064 |
| Billy Pardo Chief Operating Officer | Sep 29, 2022 | Award | +600,000 | – | – | 600,000 |
| Ilia Turchinsky Chief Technology Officer | Sep 29, 2022 | Award | +400,000 | – | – | 400,000 |
| Ezequiel Javier Brandwain Chief Commercial Officer | Sep 29, 2022 | Award | +300,000 | – | – | 300,000 |
| Or Kles Chief Financial Officer | Sep 29, 2022 | Award | +600,000 | – | – | 600,000 |
| Ronen Luzon Chief Executive Officer, Director | Sep 29, 2022 | Award | +600,000 | – | – | 600,000 |
| Ronen Luzon Chief Executive Officer, Director | Sep 29, 2022 | Award | +2,500,000 | – | – | 2,617,064 |
| Shoshana Yael Zigdon 10% owner | Nov 11, 2021 | Sale | −10,000 | $1.06 | $10.60K | 2,305,000 |
| Shoshana Yael Zigdon 10% owner | Nov 11, 2021 | Sale | −75,000 | $1.05 | $78.75K | 2,315,000 |
| Shoshana Yael Zigdon 10% owner | Nov 9, 2021 | Sale | −20,000 | $1.15 | $23.00K | 2,390,000 |
| Shoshana Yael Zigdon 10% owner | Nov 8, 2021 | Sale | −50,000 | $1.13 | $56.50K | 2,450,000 |
| Shoshana Yael Zigdon 10% owner | Nov 8, 2021 | Sale | −40,000 | $1.14 | $45.60K | 2,410,000 |
| Israel Levy – | Feb 2, 2018 | Sale | −981,050 | $0.65 | $637.68K | 456,800 |
Awards, option exercises, tax withholding and gifts are shown alongside open-market buys and sales. Each name links to the filing on SEC EDGAR.
Planned insider sales
Notices of proposed sale filed on Form 144 before shares are sold
| Seller | Filed | Shares | Market value | Planned sale | Acquired through |
|---|---|---|---|---|---|
| Ronen Luzon Director | Dec 31, 2024 | 6,000 | $39.06K | Dec 30, 2024 | Restricted Stock award |
| Ilia Turchinsky Officer | Sep 27, 2023 | 12,776 | $10.73K | Sep 26, 2023 | Employee Stock Options Plan |