StockData
MATNasdaqDolls & Stuffed ToysFiscal year ends December 31

MATTEL INC /DE/

Financials through Q2 FY2026, quarter ended Jun 30, 2026Last filing: 10-Q on Aug 6, 2026
$16.88−0.32 (-1.86%)

Close on Oct 19, 2026

Market cap
$4.88B
P/E (TTM)
12.4
Dividend yield
0.00%

MATTEL INC /DE/ revenue by segment

By business segment

RevenueFY2025FY2024FY2023FY2022FY2021FY2020FY2019FY2018FY2017FY2016% of revenueYoY
North America$3.00B$3.17B$3.21B$3.21B$2.97B$2.43B$2.28B$2.27B$2.54B$3.04B56.1%-5.3%
International$2.35B$2.21B$2.23B$2.22B$2.22B$1.90B$1.97B$1.92B$2.50B–43.9%+6.1%
American Girl–––$226.86M$270.27M$258.40M$256.59M$326.81M$473.94M$589.92M––
International–––$2.22B$2.22B$1.90B$1.97B$1.92B$2.50B$2.45B––
American Girl––$207.22M$226.86M$270.27M–––––––
North America––––––$2.70B$2.76B$3.01B–––
Operating incomeFY2025FY2024FY2023FY2022FY2021FY2020FY2019FY2018FY2017FY2016YoY
North America$704.74M$839.99M$787.74M$766.07M$872.54M$621.86M$381.11M$220.77M$102.71M$560.18M-16.1%
International$445.01M$388.98M$299.08M$295.84M$349.95M–––––+14.4%
American Girl–––$199.00K$5.41M-$14.09M-$59.25M-$17.73M-$72.97M$106.42M–
International–––$295.84M$349.95M$272.40M$185.80M$13.92M-$6.32M$287.73M–
American Girl––-$5.70M$199.00K$5.41M––––––

By product or service

RevenueFY2025FY2024FY2023FY2022FY2021FY2020FY2019FY2018FY2017FY2016% of revenueYoY
American Girl–––––––$342.44M$473.30M$592.12M––
Barbie––––––$1.16B$1.09B$954.89M$971.80M––
Fisher-Price and Thomas & Friends––––––$1.13B$1.19B$1.37B$1.55B––
Hot Wheels––––––$925.85M$834.06M$777.34M$796.97M––
Toy Box–––––––$1.62B$1.94B$2.17B––
Dolls––––––$1.72B$1.73B$1.73B–––
Infant, Toddler, and Preschool––––––$1.26B$1.42B$1.68B–––
Vehicles––––––$1.10B$1.07B$1.24B–––
Action Figures, Building Sets, Games, and Other––––––$981.58M$861.35M$868.25M–––
Other––––––$1.85B$1.97B$2.41B–––

By region

RevenueFY2025FY2024FY2023FY2022FY2021FY2020FY2019FY2018FY2017FY2016% of revenueYoY
North America$3.00B$3.17B$3.21B$3.21B$3.24B–––––56.1%-5.3%
United States$2.85B$3.02B$3.05B$3.04B$3.07B$2.53B$2.39B$2.46B$2.82B$3.39B53.3%-5.6%
International$2.35B$2.21B$2.23B$2.22B$2.22B–––––43.9%+6.1%
EMEA$1.34B$1.24B$1.24B$1.32B$1.38B–––––25.1%+8.2%
Latin America$602.54M$608.22M$658.02M$590.96M$519.61M––$653.99M$675.29M$636.54M11.3%-0.9%
Asia Pacific$401.89M$362.82M$331.28M$304.60M$324.12M––$644.26M$773.45M$744.82M7.5%+10.8%
North American Region–––––––$2.76B$3.01B$3.63B––
Europe–––––––$1.01B$1.05B$1.07B––

From the segment and revenue-disaggregation notes of Mattel's 10-K and 10-Q filings (XBRL). Fourth-quarter figures are the fiscal year less the first nine months. Segment names follow the company's own labels and can change when it reorganizes.